Belenga: Doubling Breakcold's prices doubled its conversion rate
Arno Belenga · How he used Twitter to hit $24,000 sales for new SaaS Tool · May 24, 2022 · at 3:12
Arno Belenga, co-founder of sales tool Breakcold, reflects on early SaaS pricing experiments.
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“We learned along the way that to, that we had to double the prices. And since we did, we doubled the conversion rate.”
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