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D 5 · C 5 · P 4 · Cm 4 4.60
Q And you're owning all these different things. I mean, look, I look at a company like Cabbage, they do one of those things and they have five billion in loans outstanding. Do you integrate with them or you compete directly with them in different spaces?
A So we've done the partnership route. Um, you know, our payments business, for instance, was built on top of Stripe. Uh, we get to a point of scale and, and quite frankly, our users want us to deeply integrate it. And so most of this stuff over time, we've been building ourselves. And again, the, the goal there is no small business owner wants to be doing this stuff. They're not passionate about accounting or invoicing or payments or all that kind of stuff. They're passionate about their business. And so how do we make it super simple and integrated for them to onboard and to Payments and payroll and other things. We feel like we've got to, we've got to control more and more of that experience for them. And so for the most part, to your question, we're building it ourselves.
AI assessment note: “And so for the most part, to your question, we're building it ourselves.”
Answered produced feed
D 5 · C 5 · P 4 · Cm 4 4.60
Q That's okay. So, I mean, that's a fairly competitive price for, for a small business jumping and do all that. Yep. Yep. Give me more of the backstory here. Put this on a timeline. When did you launch?
A We launched, uh, right around the beginning of 2011. So we've been in market for a little while, um, and, you know, feel like the product, et cetera, is getting to a place. You know, one of the mistakes that I made, I'm pretty open and honest about areas where we've done well and where we've made mistakes. One of the mistakes that I made early on was we went too broad with the platform too quickly. And over the last few years, we've sort of said to ourselves, let's go through every single one of those verticals and make them, you know, be super competitive in terms of the product offering that we had to have in the market. We're getting to that place now. Um, but as you mentioned at the opening, I mean, one of the most amazing things about the model that we built is we're signing up almost 80,000 small businesses a month on our platform. Uh, and so the distribution is oftentimes the hardest thing for software companies going after this market. We've really cracked that code. And now obviously our goal is to get more and more of them to use us, uh, to drive more and more of their activity through us and to get them to, uh, to paid services over time.
AI assessment note: “We launched, uh, right around the beginning of 2011.”