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D 5 · C 5 · P 5 · Cm 4 4.85
Q And again, starting year was 1993, you said, right?
A Starting 93. Yeah. And then in 97, um, you know, we were, you know, preparing to go public, um, costs in recruiting were really difficult in Silicon Valley. Uh, our CFO made a suggestion to move to Nevada, um, to Northern Nevada, where it was, you know, everyone could afford to buy a home instead of rent an apartment. Uh, no, uh, you know, personal income, personal income tax in the state and a really friendly business climate. So we decided to, uh, pick up and move from Silicon Valley to Northern Nevada. We were one of the first tech companies to move there. And we ended up having, uh, 31 out of 33 employees move with us. It was just an incredible experience.
AI assessment note: “Starting 93. Yeah.”
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D 2 · C 5 · P 5 · Cm 4 3.95
Q Is, so what, there's a, I mean, this market is obviously super hot. You could make an argument that Uber potentially gets into this space because everyone's gonna have a smartphone in their car that's connected. Your counter to that might be, well, people might not have internet. I mean, what are you most worried about?
A Well, before I get the most worried about, you know, if you have a, your cell phone, your car, that's great. Uh, but when you're not in your car, your cell phone's not in your car. So if you want to know if your car has been bumped, somebody just smashed it while you're parked. If it's been towed or stolen, um, you'd like to know about that. If you want to track your teen driver, you can't do that with your cell phone. You need the device in the vehicle. The second thing is our device connects in through the onboard diagnostic port, that secret little port that's underneath your steering wheel. Uh huh. We get all kinds of information out of your vehicle that normally is hidden from you, and so when there is something wrong with your vehicle, you know exactly what it is, and you'll know how much you should pay for it, so you don't walk into a repair shop, uh, unprepared. So imagine, you know, going in with a check engine light, please help me, I have no idea what's wrong with my car, or imagine going into a repair shop, um, I see that my catalytic converter needs replacing, and that should be about 600 dollars, Here in Santa Clara, California, would you like to do the repair for 600 or less? It puts the power into the consumer's hands.
AI assessment note: “Well, before I get the most worried about”
