The Exchanges

Every argument clarity score on this site is built from rows on this page. Each question and answer was assessed with names hidden, the host's own answers included, on four things from 1 to 5: directness (does it answer the question asked), coherence (do the ideas follow), precision (concrete details and clear references), compression (says a lot per word). The weighted mix (30/30/25/15) is the exchange score. A person's published score averages their exchange scores on raw tape only, at least 8 of them, shrunk toward the cohort mean. Full method →

Ishvin Anand no published score: no usable exchanges on raw tape, and a fair score needs 8+ · coarse estimate ≈4.5/5 from 4 produced feed exchanges record → ← everyone

Every exchange below was scored with names hidden, four dimensions each from 1 to 5. An exchange's score is 0.30·directness + 0.30·coherence + 0.25·precision + 0.15·compression. The published score averages the raw tape exchange scores and shrinks small samples toward the cohort mean, so five great answers can't beat twenty good ones. Produced feed rows count only toward coarse estimates, never toward a full score.

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Answered produced feed D 5 · C 5 · P 5 · Cm 4 4.85

Q I like you already, ok. So, Ishmeen, tell us what open sponsorship is and how do you make money?

A So, um, kind of, as you said, we're a marketplace, we connect corporate companies, um, and not just corporates actually, we work with a lot of startups and only yesterday a startup told me it's very intimidating to be known as a corporate. So I have to say brands and small companies as well. Um, and we connect them to our roster of athletes, events, teams, um, basically anyone selling sports sponsorship within professional sports, um, not really been done before. So it's very exciting to be able to give that access to, um, absolutely everyone out there who might benefit from having a relationship with an athlete. How we make money is we charge a monthly subscription and we also take a percentage of the deal.

AI assessment note: “How we make money is we charge a monthly subscription and we also take a percentage”

Answered produced feed D 4 · C 5 · P 4 · Cm 4 4.30

Q Okay, and that's just on the, on the, on the brands paying to meet the sponsors. How popular are the cash deals?

A So that's been, um, an interesting one, because I used to be a sports agent, so I didn't realize there was anything other than a cash deal, um, when we started out, but the kind of target market that we've gone after, um, has been very much about, like, this getting their product into the hands of the athlete, um, or doing these interesting deals where it's, uh, as I said, like a royalty based on social media impressions, um, so that we've seen more success with. Um, and because the athlete that we're focusing on is not like the Tiger Woods or the LeBron James, it's the run below that. They're also very open to receiving interesting product and working with brands to build their brands essentially.

AI assessment note: “royalty based on social media impressions, um, so that we've seen more success with”

Answered produced feed D 5 · C 4 · P 4 · Cm 3 4.15

Q And why are they cancelling after three or six months?

A Well, they're not, but we haven't had subscription for more than three months. So, Um, we don't want to, I think you have to, I mean, although I say three million, I mean, it's very nice to use those figures, but when you're talking about like actual customer acquisition costs and lifetime value, you have to be realistic there so that you don't completely get things wrong. Um, and I think the thing is for us, because we've not built out more than three months, we know that we can sign people up for three months and this month will be actually, um, Cause we, you know, as I said, we moved over to subscription at the end of October. So November, December, January. So this month is when we're talking to our customers who first signed on about, you know, renewing. Um, so hopefully it'll all be well and we can, we can adjust that and say, okay, well we know that people will sign on for six months. Um, but realistically we want to just give it, you know, give ourselves that space, like room to breathe.

AI assessment note: “Well, they're not, but we haven't had subscription for more than three months.”

Answered produced feed D 4 · C 4 · P 4 · Cm 4 4.00

Q Interesting. So help me understand. Are you, what's the history of the company? What year did you create it in and are you bootstrapped or a raised capital?

A So we, um, kind of conceived in August, like, 2014. Um, we launched the platform, uh, January, 2015. Um, so we, those kind of really early successes, um, almost kind of when, you know, we didn't really have a product market fit or anything like that. So it was quite nice to have those. Um, last year we spent a lot of time Working on the business model. So we actually have over 700 brands signed up to the platform, but we launched with a free marketplace, a bit like an Airbnb. Um, many startups do this. They look at Airbnb and go, great, that's the best marketplace in the world. Um, and obviously that's not the best business model for most marketplaces. So it took us about six months to figure out that we should actually be doing subscription and, um, how we should package the deals together. And so that takes us up to kind of December. Um, and then we got into 500, moved out here early January. And since then it's, it's all been about growth and sales.

AI assessment note: “conceived in August, like, 2014. Um, we launched the platform, uh, January, 2015.”

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