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question and answer was assessed with names hidden, the host's own answers included, on
four things from 1 to 5:
directness (does it answer the question asked), coherence (do the ideas follow),
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mix (30/30/25/15) is the exchange score. A person's published score averages their exchange
scores on raw tape only, at least 8 of them, shrunk toward the cohort mean.
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Answered produced feed
D 5 · C 5 · P 4 · Cm 4 4.60
Q Be more specific because there's people listening right now thinking about launching their own show and they're going, do I have what it takes? Is Doug going to accept me? I mean, literally, what do you look for?
A I look for personality. I look for style. I look for message and I look for what is their goal. What is the strategy? What, what can we actually do with them? Sometimes it's not about getting a big audience. You can have a small audience and still monetize your podcast to make a lot of money. If you're, if your goal of your podcast is just to share your message through a different channel, Absolutely. We can take anybody. If your goal is to monetize that, then we were talking a whole different story because we have to understand the strategies that we're going to employ to make money out of their podcast. So do they have a book that's sellable? Do they have an online training program or do they have speaking services or are they just, their goal is just to get their message out. So depending on what their goal is, there is a spot for everybody, but if they want to monetize, they've got to be able to sell what they're doing, you know, just To their audience.
AI assessment note: “I look for personality. I look for style. I look for message”
Answered produced feed
D 4 · C 4 · P 4 · Cm 4 4.00
Q Love this. Focusing just on the production business. So ignoring your own show, any sponsors, et cetera. How big is your production business? Like last year? I mean, are we talking a hundred grand in sales, a million?
A Well, we're fairly new at it. I mean, we've been, we have 500, just about 500 episodes through our podcast that we have done. We started this about six months ago. We have a dozen clients. We have a dozen clients right now. So, you know, you can do the math anywhere between five and 10 grand per, per launch for them. And then anywhere from 350 to 750. We actually have a couple of clients that are in the thousands of dollars every month that they spend with us. Um, our goal in 2018, uh, is to do a half a million in, in sales. Uh, the goal through the remaining of the year is if we can collect a 100,000 dollars in revenue between now and the end of the year, we think that we're on target.
AI assessment note: “We have a dozen clients right now. So, you know, you can do the math”
Answered produced feed
D 3 · C 4 · P 4 · Cm 3 3.55
Q So just to be clear, those one-time setup fees with your current customer base launched only about six months ago, you've done somewhere between 6020 grand, five grand to 10 grand per customer. And then on top of that, you said you're doing some clients paying you thousands per month. Just give me the one number across all your clients each month. How many shows are you putting out episodes?
A Let's see. I would have to, I would really have to refer to my, my technical guy and my cohost Strickland for that, but let's say that we're probably no, not hundreds. Definitely not hundreds. We, the, the goal of the show, certainly we would love to be able to take on a bunch of clients, but the, the goal of the, of the, um, of the company is not to be a podcast mill. We don't want to do hundreds of podcasts. I would say that we're probably going to top out Around 30, 35 customers that we feel like we can handle with the team. Nothing is outsourced. We all do. We do everything in house. Uh, we have a production company that we have. It's me and my cohost Strickland. We have an executive producer and a show producer. So between the four of us, We're working with these clients, so I would say, I don't know, yeah, 50 episodes that we're doing in the course of a month right now.
AI assessment note: “50 episodes that we're doing in the course of a month right now”
Partly produced feed
D 3 · C 4 · P 3 · Cm 3 3.30
Q Now, I imagine a tough part of your job is someone that comes to you and says, I want to launch a show, but you know, with your radar detection, it's going to be a total loser. It's not going to work. The format's boring. They're copying somebody else with no unique angle. How do you tell somebody no?
A Well, you know, the beauty of what we do is that we have the right, and all salespeople have this right, we don't, we don't have to hire every client that decides to Come our way. So even though they have money, it doesn't mean that they're going to be a client of ours. So the way that we look at it is we, we look at the overall package. If we think that it is something that is marketable and sellable, and we have a show, the nice guys on business podcast that based upon our two and a half, almost three years and almost 500 episodes worth of experience. I know really, we kind of, we understand what it takes in order to be successful with getting your message out there. And if we don't feel like they hit on the right, um, Stride and we don't think that we can take them there, then we'll, we'll, we won't hire them as a client.
AI assessment note: “we won't hire them as a client”