Q question I have for you as you're kind of scaling spend, how do you think about it in terms of stages? Do you say, okay, Amy, we're going to spend five grand to do initial testing. Then we'll scale to 10 grand, then 20 grand over a week. I mean, how do you think about stages and whether or not to move forward to that same ad group or not?
A Yeah. Um, well for us, since we have a little bit higher of a price products, um, which is again, why we jumped into that. It just, as long as our, our revenue keeps up with our spin and the averages work out, then we're good with that. Now, some people have different models where they go out and they'll have a hundred dollar, um, information products. So a lot of times those are just meant to essentially break even so they can acquire leads. And then acquire customers. So again, I think going into, you've got to really know your, your business model, your plan, and what you can go to the table with as far as, is this just a period of investment for my business? And I'm just acquiring customers. And then, you know, in a month, two months, three months, I'm going to sell them into a higher price product or program. So you've got to really have it planned out and know what you're going to go into. And then basically work your numbers backwards from there and say, okay, You know, I'm going into this, and I'm taking all emotions out, because that's a big way people really screw up with paid traffic, is they go into it just loaded with emotions. So for us, and with dealing with our clients, they listen, you take all the emotions out, and it's all based on data and numbers, and then knowing what you can hit. And if you're not hitting those certain numbers in your, in your business, t…
AI assessment note: “as long as our, our revenue keeps up with our spin and the averages work”