Q Okay. And, uh, so lifetime value then what is it? I mean, I'm sure you've projected this. You've raised capital. I'm sure you've had to put this in a deck. Uh, what is your lifetime value?
A So LTV currently, uh, you know, they, they, they, they won't let us, uh, You know, and you, you know, calculate a lifetime above three years. But, you know, we, we just, you know, 50, 50 dollars times three years is what we're looking at. On a larger scale, this is a, this is a data play. Um, you know, the, the SAS revenue, the, the pivot that we're trying to do is, is, is from, um, SAS to a, uh, a data play, a much broader data play. Um, the data that we've got sitting at retail, um, you know, a lot of different players have a, have keen interest in that data. Um, so we're, we're trying to monetize that data and eventually the lifetime value of the customer is a amalgamation of, of not just, you know, it's an amalgamation of the SAS fees as well as the, uh, um, the ways in which we're able to monetize this data.
AI assessment note: “50, 50 dollars times three years is what we're looking at.”