Answered produced feed
D 5 · C 5 · P 4 · Cm 4 4.60
Q So I want to ask you about that. So I see, I see the little lightning bolt with the welcome flash sale for the next 57 seconds and 28, 27, 26. Oh my gosh. I'm like panicking. I need to buy this very fast. I'm half joking, but not really. Some people will have that reaction. How's this working for you in terms of conversions?
A It's been really, really good actually. We actually saw a pretty significant, um, increase in conversions to paying customers, um, with that. Um, so a couple of things that we're actually in the process of doing is actually looking at the pricing structure. So is it the fact that there is this like flash sale with a limited time, you know, offer for this deal where you can get the software for half off? Or, um, is it a matter of like, oh, the, the software just is more, You know, attractive at half price. So we're doing a lot of testing there, but ever since we put this, this banner up, it's been really, really interesting to see how many more people actually convert.
AI assessment note: “We actually saw a pretty significant, um, increase in conversions to paying customers”
Answered produced feed
D 5 · C 4 · P 4 · Cm 3 4.15
Q So 500,000 folks have paid something. Um, are, are, what I'm curious when people experiment with one time payments for like lifetime versus recurring, I'm always curious how many folks are on the recurring verse they paid one time. So of the 500,000 that have paid, what would the breakdown be between the percentage that are paying you something monthly versus they just paid once and then forgot about it?
A It's definitely, that's actually pretty easy because it's actually split right down the middle. I don't, I don't, I have no idea, you know, you just have some people that are like, no, I don't want to deal with subscriptions. I just want to pay once a large lump sum and be done with it. Um, because before we actually didn't have the one-time payment, we just had the subscription-based model and then the premium-based model. So, um, once we had that, we, we heard some people that were like, oh, you know, we really don't want to pay, you know, this annual recurring cost. Can I just pay up front? And so we're like, Okay, well, let's, let's do it. Um, so it's been nice to kind of have those two options, whereas, you know, some might think that having, you know, three different options of, of product, you know, packages to buy actually would be too confusing and actually reduce conversions, but I think it's just different from business to business, and we did a lot of price testing, um, with that, and this one so far seems to work pretty, pretty good for us, so.
AI assessment note: “that's actually pretty easy because it's actually split right down the middle.”
