Jul 2, 2017 · 26m · top-founders

708: $35M Raised to Tell IT Departments What Alerts Are Important

Asaf Resnik · 15m spoken Nathan Latka · 8m spoken
0:00 / 0:00

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In this episode of The Top podcast, host Nathan Latka interviews BigPanda founder and CEO Asaf Resnik to discuss how his algorithmic platform eliminates IT alert overload for Fortune 500 enterprises. Resnik details his transition from Sequoia Capital investor to tech founder, breaking down BigPanda's seven-figure contract economics, machine learning architecture, and fundraising approach.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. Nathan holds 35.5% of the talking time here. How this is scored →

Nathan as informed peer 4.0 Guest teaching 4.2 Guest disagreement 2.5 Nathan pushing back 4.2
05100:0010:0020:001:15–5:09 · Nathan as informed peer 4/10 Welcoming BigPanda Founder and CEO Asaf Resnik Latka presses Resnik on whether he ever lost VC deals due to lack of founder experience and queries VC firm hierarchies. Resnik clarifies that Sequoia operates relatively flatly and emphasizes personal career motivations.5:09–11:07 · Nathan as informed peer 4/10 Highlighting Sequoia Investment Success in Snaptu Latka redirects Resnik's high-level IT history explanation to demand a specific enterprise customer use case. Resnik details how a Fortune 50 networking client manages massive alert volumes across fragmented monitoring tools.11:07–14:02 · Nathan as informed peer 3/10 Machine Learning and Dynamic IT Alert Correlation Latka attempts to summarize BigPanda's technology as essentially glorified if-then statements. Resnik politely dismantles the comparison, explaining that modern cloud environments change dynamically from day to day and require dynamic clustering machine learning.14:02–17:56 · Nathan as informed peer 5/10 Pricing Mechanics, Enterprise ACVs, and Strategic Funding Latka challenges Resnik on why BigPanda added a $5M extension to their Series B, suggesting it might have been an unannounced bridge round due to poor valuation. Resnik refutes the timeline and explains the defensive macroeconomic buffer strategy.17:56–21:06 · Nathan as informed peer 6/10 Team Geography, Enterprise Playbook, and Fortune 500 Traction Latka contrasts product-led utility expansion models with top-down enterprise inside sales and pushes for customer counts. Resnik refuses exact figures but agrees with the broad contract scale and Fortune 500 penetration.21:07–25:57 · Nathan as informed peer 2/10 Sponsor Message: Acuity Scheduling Efficiency Benefits After an Acuity Scheduling sponsor read, Latka guides Resnik through the standard Famous Five rapid-fire questions, lightly nudging him when Resnik hesitates on career advice.1:15–5:09 · Guest teaching 3/10 Welcoming BigPanda Founder and CEO Asaf Resnik Latka presses Resnik on whether he ever lost VC deals due to lack of founder experience and queries VC firm hierarchies. Resnik clarifies that Sequoia operates relatively flatly and emphasizes personal career motivations.5:09–11:07 · Guest teaching 5/10 Highlighting Sequoia Investment Success in Snaptu Latka redirects Resnik's high-level IT history explanation to demand a specific enterprise customer use case. Resnik details how a Fortune 50 networking client manages massive alert volumes across fragmented monitoring tools.11:07–14:02 · Guest teaching 7/10 Machine Learning and Dynamic IT Alert Correlation Latka attempts to summarize BigPanda's technology as essentially glorified if-then statements. Resnik politely dismantles the comparison, explaining that modern cloud environments change dynamically from day to day and require dynamic clustering machine learning.14:02–17:56 · Guest teaching 5/10 Pricing Mechanics, Enterprise ACVs, and Strategic Funding Latka challenges Resnik on why BigPanda added a $5M extension to their Series B, suggesting it might have been an unannounced bridge round due to poor valuation. Resnik refutes the timeline and explains the defensive macroeconomic buffer strategy.17:56–21:06 · Guest teaching 3/10 Team Geography, Enterprise Playbook, and Fortune 500 Traction Latka contrasts product-led utility expansion models with top-down enterprise inside sales and pushes for customer counts. Resnik refuses exact figures but agrees with the broad contract scale and Fortune 500 penetration.21:07–25:57 · Guest teaching 2/10 Sponsor Message: Acuity Scheduling Efficiency Benefits After an Acuity Scheduling sponsor read, Latka guides Resnik through the standard Famous Five rapid-fire questions, lightly nudging him when Resnik hesitates on career advice.1:15–5:09 · Guest disagreement 2/10 Welcoming BigPanda Founder and CEO Asaf Resnik Latka presses Resnik on whether he ever lost VC deals due to lack of founder experience and queries VC firm hierarchies. Resnik clarifies that Sequoia operates relatively flatly and emphasizes personal career motivations.5:09–11:07 · Guest disagreement 2/10 Highlighting Sequoia Investment Success in Snaptu Latka redirects Resnik's high-level IT history explanation to demand a specific enterprise customer use case. Resnik details how a Fortune 50 networking client manages massive alert volumes across fragmented monitoring tools.11:07–14:02 · Guest disagreement 4/10 Machine Learning and Dynamic IT Alert Correlation Latka attempts to summarize BigPanda's technology as essentially glorified if-then statements. Resnik politely dismantles the comparison, explaining that modern cloud environments change dynamically from day to day and require dynamic clustering machine learning.14:02–17:56 · Guest disagreement 3/10 Pricing Mechanics, Enterprise ACVs, and Strategic Funding Latka challenges Resnik on why BigPanda added a $5M extension to their Series B, suggesting it might have been an unannounced bridge round due to poor valuation. Resnik refutes the timeline and explains the defensive macroeconomic buffer strategy.17:56–21:06 · Guest disagreement 3/10 Team Geography, Enterprise Playbook, and Fortune 500 Traction Latka contrasts product-led utility expansion models with top-down enterprise inside sales and pushes for customer counts. Resnik refuses exact figures but agrees with the broad contract scale and Fortune 500 penetration.21:07–25:57 · Guest disagreement 1/10 Sponsor Message: Acuity Scheduling Efficiency Benefits After an Acuity Scheduling sponsor read, Latka guides Resnik through the standard Famous Five rapid-fire questions, lightly nudging him when Resnik hesitates on career advice.1:15–5:09 · Nathan pushing back 4/10 Welcoming BigPanda Founder and CEO Asaf Resnik Latka presses Resnik on whether he ever lost VC deals due to lack of founder experience and queries VC firm hierarchies. Resnik clarifies that Sequoia operates relatively flatly and emphasizes personal career motivations.5:09–11:07 · Nathan pushing back 4/10 Highlighting Sequoia Investment Success in Snaptu Latka redirects Resnik's high-level IT history explanation to demand a specific enterprise customer use case. Resnik details how a Fortune 50 networking client manages massive alert volumes across fragmented monitoring tools.11:07–14:02 · Nathan pushing back 3/10 Machine Learning and Dynamic IT Alert Correlation Latka attempts to summarize BigPanda's technology as essentially glorified if-then statements. Resnik politely dismantles the comparison, explaining that modern cloud environments change dynamically from day to day and require dynamic clustering machine learning.14:02–17:56 · Nathan pushing back 6/10 Pricing Mechanics, Enterprise ACVs, and Strategic Funding Latka challenges Resnik on why BigPanda added a $5M extension to their Series B, suggesting it might have been an unannounced bridge round due to poor valuation. Resnik refutes the timeline and explains the defensive macroeconomic buffer strategy.17:56–21:06 · Nathan pushing back 5/10 Team Geography, Enterprise Playbook, and Fortune 500 Traction Latka contrasts product-led utility expansion models with top-down enterprise inside sales and pushes for customer counts. Resnik refuses exact figures but agrees with the broad contract scale and Fortune 500 penetration.21:07–25:57 · Nathan pushing back 3/10 Sponsor Message: Acuity Scheduling Efficiency Benefits After an Acuity Scheduling sponsor read, Latka guides Resnik through the standard Famous Five rapid-fire questions, lightly nudging him when Resnik hesitates on career advice.

speaking balance: gold is Nathan, purple is the guest (3 minute bins)

0:00 · Nathan 57.8% · guest 42.2%0:00 · Nathan 57.8% · guest 42.2%3:00 · Nathan 33.1% · guest 66.9%3:00 · Nathan 33.1% · guest 66.9%6:00 · Nathan 5.3% · guest 94.7%6:00 · Nathan 5.3% · guest 94.7%9:00 · Nathan 14.6% · guest 85.4%9:00 · Nathan 14.6% · guest 85.4%12:00 · Nathan 31.2% · guest 68.8%12:00 · Nathan 31.2% · guest 68.8%15:00 · Nathan 35.3% · guest 64.7%15:00 · Nathan 35.3% · guest 64.7%18:00 · Nathan 38.2% · guest 61.8%18:00 · Nathan 38.2% · guest 61.8%21:00 · Nathan 63.2% · guest 36.8%21:00 · Nathan 63.2% · guest 36.8%24:00 · Nathan 42.8% · guest 57.2%24:00 · Nathan 42.8% · guest 57.2%
Sharpest disagreement ▶ 13:31 Resnik rejects oversimplified rule-based framing

Resnik pushes back on Latka's reductive definition of BigPanda as an if-then rule engine, explaining why static logic completely fails in real-world IT stacks.

Hardest push from Nathan ▶ 17:09 Latka challenges funding extension as a bridge round

Latka refuses to simply accept the defensive narrative and pushes to uncover whether the $5M add-on was actually a failed attempt at raising a Series C.

Biggest teaching moment ▶ 13:39 Dynamic clustering vs static decision trees

Resnik clearly educates Latka on why 30,000 static rules fail because enterprise IT environments shift completely from Tuesday to Wednesday.

Nathan holds their own ▶ 19:23 Latka contrasts enterprise sales motions with utility models

Latka demonstrates deep familiarity with enterprise SaaS mechanics by contrasting utility-driven node expansion against deliberate quota-carrying inside sales playbooks.

the scores for every segment, with the reasoning behind each
ChapterTopicNathan as informed peerGuest teachingGuest disagreementNathan pushing backWhy
Welcoming BigPanda Founder and CEO Asaf Resnik 4324 Latka presses Resnik on whether he ever lost VC deals due to lack of founder experience and queries VC firm hierarchies. Resnik clarifies that Sequoia operates relatively flatly and emphasizes personal career motivations.
Highlighting Sequoia Investment Success in Snaptu 4524 Latka redirects Resnik's high-level IT history explanation to demand a specific enterprise customer use case. Resnik details how a Fortune 50 networking client manages massive alert volumes across fragmented monitoring tools.
Machine Learning and Dynamic IT Alert Correlation 3743 Latka attempts to summarize BigPanda's technology as essentially glorified if-then statements. Resnik politely dismantles the comparison, explaining that modern cloud environments change dynamically from day to day and require dynamic clustering machine learning.
Pricing Mechanics, Enterprise ACVs, and Strategic Funding 5536 Latka challenges Resnik on why BigPanda added a $5M extension to their Series B, suggesting it might have been an unannounced bridge round due to poor valuation. Resnik refutes the timeline and explains the defensive macroeconomic buffer strategy.
Team Geography, Enterprise Playbook, and Fortune 500 Traction 6335 Latka contrasts product-led utility expansion models with top-down enterprise inside sales and pushes for customer counts. Resnik refuses exact figures but agrees with the broad contract scale and Fortune 500 penetration.
Sponsor Message: Acuity Scheduling Efficiency Benefits 2213 After an Acuity Scheduling sponsor read, Latka guides Resnik through the standard Famous Five rapid-fire questions, lightly nudging him when Resnik hesitates on career advice.

Statements from this episode (6)

Assertion Not checkable as stated
Resnik: Sequoia partners do majority of own sourcing and diligence
“It's a pretty flat organization where the partners do the majority of their own kind of sourcing and deal flow and due diligence.”
Asaf Resnik Jul 2, 2017 ▶ 3:56
Assertion Supported
Resnik: Over $1T Is Spent Annually on Global IT Operations
“The world spends over a trillion dollars a year in IT operations”
Asaf Resnik Jul 2, 2017 ▶ 7:16
Insight
Resnik: Static alert rules fail because enterprise IT changes too quickly
“You can't come in there and say, hey, if I had unlimited human resources, they could come in and write 30,000 if-then statements, and would that be the same thing? No, because those set of if-then statements look very different on a Tuesday than they would on …”
Asaf Resnik Jul 2, 2017 ▶ 13:42
Disclosure
Resnik: BigPanda added $5M Series B extension as defensive capital
“So we had an opportunity to bulk up the balance sheet by another five million dollars. And when I saw rain clouds forming, I said, Hey, you know, maybe it makes sense to get a winter coat from a capital perspective, just to have a, you know, a healthier balanc…”
Asaf Resnik Jul 2, 2017 ▶ 16:52
Disclosure
Resnik: BigPanda lands initial multi-year contracts between $100K and $2M
“We come in and say, hey, let's do a, 100 to one million dollar land, 100,000 to 100 two million dollar land, and then a multi-year contract. And those are much more deliberate deals.”
Asaf Resnik Jul 2, 2017 ▶ 19:56
Assertion Not checkable as stated
Resnik: BigPanda counts at least 20 Fortune 500 companies as customers
“So we have probably at least 20 companies today in the fortune 500 and then, you know, a large number of kind of medium-sized enterprises as well.”
Asaf Resnik Jul 2, 2017 ▶ 20:34
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