SaaS magic number
2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Dec 25, 2017 by Rob Bernshteyn · across every show →
Everything said about SaaS magic number, oldest first
Dec 25, 2017
SaaS magic numbers above 1.0 show underinvestment; below 0.5 show risk
“If you're sort of over one on SAS magic number, you're under pressing into the market, you're below .5, you're kind of risky and you could argue maybe even buying the business. So you could stay at kind of .75, you know, if you're a little overall efficient, i…”
Jun 19, 2023 bullish
CAC ratio is superior to the SaaS Magic Number
“CAC ratio to me is superior to the rule of 40. Why? I'm sorry. The SAS magic number. Why? Because you can measure how much sales and marketing investment you need to make for one dollar of new name ARR, and How much sales and marketing, customer success invest…”