programmatic
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Nov 11, 2017 by John Nardone · across every show →
Everything said about programmatic, oldest first
Nov 11, 2017 positive
Ad industry must shift data usage from media buying to creative
“And I think the, we're at this point where we have to remake the whole process of how advertising is created to be able to take advantage of data, not for the buying of media, Which programmatic has sort of already accomplished, but for the purpose of driving,…”