marketing software industry
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Feb 2, 2018 by Amit Avner · across every show →
Everything said about marketing software industry, oldest first
Feb 2, 2018 neutral
Avner: Buyers Will Prefer Flexibility over Commitments, Driving SaaS Consolidation
“I think what people will start saying that, ah, they don't want to commit to things, they prefer to pay a bit more, but have the flexibility to switch between services, and we'll see a lot of consolidation. You see it specifically in marketing, where the bigge…”