George Elfond
6 statements across 1 episodes · 4 bullish · 1 bearish · 1 people on the record · first statement Oct 23, 2022 by George Elfond · across every show →
On the record as a speaker too: George Elfond's record, appearances and statements → this page counts the times other people say the name.
Everything said about George Elfond, oldest first
Oct 23, 2022 positive
Elfond: Customer-published press releases are worth offering discounts for
“If you're doing press releases, it's very important to make sure that they're published by customers, not by you, because it adds a lot of credibility. Sometimes there's a lot of back and forth on that. Sometimes you have to provide the discount for that, but …”
Oct 23, 2022 positive
Elfond: Niche enterprise markets unlock large TAMs via product and geographic expansion
“Small niche industry means smaller dressable market. Don't agree with that either, because once you establish yourself, once you have a reputation, they want to buy more from it. So from you, there's a lot of opportunities for expansion. You can also expand, n…”
Oct 23, 2022
Elfond: Enterprise buyers will always question mission criticality before purchase
“Is this mission critical? That's the question you'll always be getting, regardless whether you are mission critical or not. And there are very few instances when you can actually prove it without, before getting into a customer.”
Oct 23, 2022 positive
Elfond: Niche software companies can enter adjacent verticals via messaging tweaks
“Every industry has adjacent industries, adjacent verticals that with small modifications, primarily on the messaging, you can actually go ahead and with your, with having proven a value and having great metrics into, in that industry, you can actually go and c…”
Oct 23, 2022 bullish
Oct 23, 2022 negative
Elfond: 'Fail fast' dogma fails in niche markets where failures are remembered
“In all the startup schools, they'll say, they'll tell you fail fast and learn from it. Great learning when you have a huge industry and you can sell to as many people as you can and you'll never remember the people that you failed with. Not in the smaller indu…”