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Brian Christensen

8 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Nov 6, 2020 by Brian Christensen · across every show →

On the record as a speaker too: Brian Christensen's record, appearances and statements → this page counts the times other people say the name.

Everything said about Brian Christensen, oldest first

Nov 6, 2020
Assertion Not checkable as stated
Limble runs at 7.8% annual dollar churn and 111% net retention
“Our dollar churn is 7.8% annual. And then our net negative churn is a 111.28.”
Brian Christensen Nov 6, 2020 ▶ 14:53 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020 neutral
Disclosure
Limble abandoned per-asset pricing due to misaligned incentives
“Yeah, we did actually try that with a per asset model way early on, and that, like, worked to get some early adopters, but we found that it just wasn't, it wasn't as good when it came to trying to like, compare against our other competitors, and also raise the…”
Brian Christensen Nov 6, 2020 ▶ 3:07 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020
Assertion Not checkable as stated
Limble serves approximately 470 active customers
“We're up to about 470 right now.”
Brian Christensen Nov 6, 2020 ▶ 5:20 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020
Assertion Not checkable as stated
Christensen's father invested $150,000 in Limble over 18 months
“Once it started getting some traction and we were starting getting some paying customers, then he did put some cash in and it was about a 150 over probably a year and a half.”
Brian Christensen Nov 6, 2020 ▶ 14:04 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020
Assertion Not checkable as stated
Limble's CAC payback is 9.45 months at a $3,000 CAC
“So our CAC based in months is 9.45 and our fully weighted CAC let's use about four K where we're at right now. So we probably spend about 3000, maybe a little bit over 3000 to get a customer.”
Brian Christensen Nov 6, 2020 ▶ 15:35 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020 neutral
Disclosure
Limble averages $335 monthly per customer, trending toward $500
“So right now it's about 335 per month, although we're recently trending like the last three months, it's closer to 500.”
Brian Christensen Nov 6, 2020 ▶ 2:33 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020
Assertion Not checkable as stated
Cold outbound outreach generates 30% of Limble's deals
“So through SEO and today we're still getting the majority through that way. About a year and a half ago we started an outbound arm. And so since then we've made it so that about 30% of our deals come from just like cold outreach.”
Brian Christensen Nov 6, 2020 ▶ 5:31 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
Nov 6, 2020 neutral
Disclosure
Christensen personally guaranteed Limble's SBA loan at prime plus 1.5%
“We did have to personally guarantee, which kind of stinks, but it's, you know, it's really cheap. It's the interest rate is like one and a half plus prime or two and a half plus prime or something like that.”
Brian Christensen Nov 6, 2020 ▶ 18:13 Limble is Maintenance Automation Software, hits $2m Revenue, Bootstrapped Using 5% Debt
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