audio
3 statements across 2 episodes · 1 bullish · 1 bearish · 2 people on the record · first statement Oct 28, 2016 by Will Mayo · across every show →
Everything said about audio, oldest first
Oct 28, 2016 positive
Mayo: Audio adoption is slower than video, but retention is far stronger
“Audio is a product that people, once they adopt it, they don't leave it, but the initial adoption isn't as quick as You know, a YouTube video or something like that, but once you get someone, audio builds a really strong habit, as you probably know with your a…”
Oct 28, 2016 negative
Mayo: Acquiring consumer audio users is brutal; B2B infrastructure scales better
“Acquiring customers is really hard in audio, and instead of competing with distributors and publishers who are our partners, we'd rather empower them and work with them to create a better user experience and a better distribution for them, so being behind the …”