Stanton: Somewear buyers will put devices away and cancel subscriptions
Alexandra Stanton · #46 Never Get Lost Again · Mar 3, 2025 · at 13:52
Investor Alexandra Stanton warns Somewear founder James Kubik about consumer churn risk and mismatch with annual subscription business models.
0:00 / 0:23exact quote · 23.7s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“I worry that your initial acquirers are going to be end up sticking in the drawer and not using it and canceling because I ultimately think this is something you rent episodically and that has a higher volume of usage for you than someone who buys it and does an annual plan”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Alexandra Stanton
Stanton: People take care of loved ones and pets better than themselves
“My working assumption, people will take care of those they love better than themselves.”
Stanton: Bespoke consultative upcharges create defensibility through low replicability
“I think also wrapping around that kind of consultative bespoke service as an upcharge is key, because that is less replicable.”
Alexandra Stanton passes on investing in Copper Cow Coffee
“But I'm passing for now, but I'm a huge, as she'll say, I'm a huge fan of yours.”