Joshua Zloof, co-founder of instant coffee startup Sudden Coffee, discloses the company's previous and current funding rounds while pitching investors on The Pitch.
“We raised 2.9 from Charles River Ventures as our lead, and then this is our second round, so we raised 500 K a year ago.”
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More from Joshua Zloof
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Zloof: Sudden Coffee's subscriber count fell from 500 to 400
“So our peak was in or July, we had 500 subscribers. I think now we're closer to 400.”
Zloof: Sudden Coffee subscriber count dropped from 500 to around 400
“So our peak was in, ah, or July, we had 500 subscribers. I think now we're closer to 400.”
Joshua ZloofMar 3, 2025▶ 9:52After the Pitch: Sudden Coffee
Disclosure
Zloof: New process cuts Sudden Coffee price to $1.50 and triples margins
“So it'll be dollar 50 and it'll also allow us to triple our margin. You know, we've been setting, sitting at two 75 with a 20% margin. And one of our investors was like, there's no way you can build a brand with that. Like it need, you need to make it way chea…”
Joshua ZloofMar 3, 2025▶ 26:46After the Pitch: Sudden Coffee
Disclosure
Zloof: Sudden Coffee's vision is the world's largest virtual specialty cafe
“Long term, our real vision is to sort of build the world's largest specialty cafe using technology to sort of abstract all of the things you get from a cafe.”
Zloof: Sudden Coffee reached $100K in sales and $20K MRR
“So we've done about a hundred K since January. We're at 20 K recurring.”
Joshua ZloofMar 3, 2025▶ 9:45After the Pitch: Sudden Coffee
Disclosure
Zloof: Sudden Coffee raised $2.9M led by Charles River Ventures
“We raised 2.9 from Charles River Ventures is, is our lead, and then this is our second round, so you raised 500 K a year ago.”
Joshua ZloofMar 3, 2025▶ 14:27After the Pitch: Sudden Coffee
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