Prediction Open · timeframe Mar 2032
Braima: Africa will hold one-third of global youth within seven years
“In seven years, Africa will be home to a third of the global population of youth.”
Prediction Open · timeframe Dec 2050
Braima: One in five internet users will be in Africa by 2050
“By twenty-fifty, one out of every five customers on the internet will be in Africa.”
Prediction Open · timeframe Mar 2028
Braima insists Kimoyo will become at least a $200 million business
“How do you not see that this is going to be like, you know, at least at the minimum, a couple hundred million dollar business?”
Assertion Contradicted
Braima: African VC Funding Declines at Similar Rate to US
“When funding goes down in America, it goes down in Africa at the similar rate, right?”
Assertion Supported
Braima: Companies spend $2.2B annually on research in Africa
“Companies are spending an annual 2.2 billion dollars on research. In Africa.”
Disclosure
Braima: Kimoyo aimed for US investor validation before approaching African VCs
“Our strategy was to first go with US slash Western, more well-known names, honestly, and then switch over to African investors with that kind of validation.”
Assertion Supported
Braima: Africa Has Only Nine or Ten Tech Unicorns
“And there's only nine unicorns or 10 unicorns in Africa.”
Prediction Not checkable as stated
Braima: African Data Market Will Be Obvious in 2-3 Years
“I think the way I look at it is like, you know, we're early to the market. We're early to this space, but I think in, in two years, three years time, everyone's going to be shocked at like, how you, what do you mean that you didn't understand the market for da…”
Assertion Contradicted
Braima: Companies Spend $2.2B Annually on Consumer Research in Africa
“I want to introduce you to an industry that's currently experiencing two x yearly growth that you are not invested in. Companies are spending an annual 2.2 billion dollars on research. In Africa.”
Opinion
Braima: Platforms Like UserTesting Fail to Cater to African Demographics
“Modern research platforms like usertesting.com and traditional research agencies do not cater to African demographics.”
Assertion Not checkable as stated
Kimoyo generated $115k in revenue with 11k private beta participants
“Since launching last year, we have over 11,000 participants in our private beta and have generated a 115,000 in revenue, supporting companies like Microsoft and Flutterwave.”
Disclosure
Kimoyo is raising a $1 million pre-seed round
“We are raising a one million dollar pre-seed to automate the entire research workflow.”
Disclosure
Kimoyo Targets Five African Markets, Plans Expansion Into CPG
“Nigeria, Kenya, Ghana, Rwanda, and South Africa are markets that we're targeting just now, but have, we want to break into consumer packaged goods. That's actually like our longer term play.”
Assertion Not checkable as stated
Braima: Kimoyo charges $100 to $150 per participant at 70% margins
“So typically where we typically charge around a hundred to a 150 dollars per participant yielding a 70% profit margin.”
Assertion Not checkable as stated
Braima: Flutterwave signed a $75,000 annual contract with Kimoyo
“Flutterwave is actually the first trial where we've had with that. We are officially their African research provider on a yearly contract. With Flutterwave, it's 75,000”
Disclosure
Braima: Kimoyo has raised about $300,000, or 30% of its round
“We have raised 30% of our rounds, so about 300,000.”
Prediction Not checkable as stated
Braima: Kimoyo targets reaching $300,000 in ARR within 12 months
“We've been targeting 300,000 in ARR.”
Disclosure
Maryam Braima: Kimoyo Insights is raising on a $6M cap
“Yes, a six million dollar cap.”
Assertion Supported
Braima: UserTesting reached $100M ARR with 2,300 customers by 2021
“Usertesting.com reached a hundred million in ARR. I believe it was in about 15 years. They started in 2008. They weren't subscription based until about 2015. And then from there, I think by 2021, they had crossed over the hundred million mark with 2300 custome…”
Assertion Not checkable as stated
Braima: Microsoft ran over four studies with Kimoyo
“Microsoft is a U.S. Company, but just saying, and they've done more than Four studies with us in the past year.”
Disclosure
Braima: Kimoyo added three new African investors after The Pitch
“We added three more investors. They're all African.”
Disclosure
Braima: Kimoyo has $550K in potential funding nearing term sheets
“There's some other ones that are a step before term sheets. And so it's a potential like 550 K that's like waiting there.”
Disclosure
Braima: Kimoyo Generated $115K Revenue Supporting Microsoft and Flutterwave
“Since launching last year, we have over 11,000 participants in our private beta and have generated a 115,000 in revenue, supporting companies like Microsoft and Flutterwave.”
Disclosure
Braima: Kimoyo Charges $100–$150 Per Participant With a 70% Margin
“Typically where we typically charge around a hundred to a 150 dollars per participant yielding a 70% profit margin.”
