Q the brand and be the face of the company because of who you are and how, how genuine it was, um, with your story. But then you wanted to focus on selling your business, selling business to business. So selling your bars to food service companies, airlines, and things like that. Did that make you like their disagreement on some of those things? Did it make you reconsider your strategy?
A Not really. I mean, the truth is when we launch, we're going to kind of need to figure it out and pivot. But, um, I still think the direct to consumer and, you know, having the brand and communicating right with the consumer is important will be step one of the company. But, uh, step two, I mean, what we did is we, we just hired a COO to come on and kind of run the business day to day. Um, so when we do want to sell the airlines and hospitals and schools, it frees me up to go tell the story and essentially Same thing. Make that connection with people and tell the story of the brand. So I think you can operate in tandem, both direct to consumer and B to B. You don't, you don't think it matters.
AI assessment note: “Not really. I mean, the truth is when we launch, we're going to”