Instagram, every mention
185 scenes (2025), the whole family · ← back to Instagram
tap a year for its mentions
every year 2025 anyone John Coogan 281Jordi Hays 110Aravind Srinivas 5Will Depue 4Justine Moore 4Adam Kovacevich 4Seth Rosenberg 3Jimmy Iovine 3Grant LaFontaine 3Emily Sundberg 3
Verbatim, from the transcripts: the passages where Instagram comes up
TBPN Year in Review
- ▶ 12:39 John Coogan And really see any usage, or if this is, again, it's like, it needs to be vended into Instagram, into meta properties. 2 times in the scene
- ▶ 16:39 Jordi Hays If we build a great model, we can start distributing it through WhatsApp, through Instagram, through Facebook, through the Meta AI app. 3 times in the scene
OpenAI ENDS Vesting Cliff
- ▶ 20:36 Jordan Higgins No PMF on their consumer AI products, even though they forced everyone on Instagram to see it.
Disney Partners with OpenAI, Breaking Down SpaceX’s IPO Plans, Oracle Slips | Diet TBPN
- ▶ 17:09 John Coogan Then twenty-twenty-four, you see some slight growth here, and then twenty-twenty-five, a much smoother, like, okay, uptick, growing more, growing more, growing more, uh, kind of all keeps up with this, you know, they've been ten-axing…
Nvidia’s China Shift, Meta AI Drama, Paramount's Pitch | Diet TBPN
- ▶ 17:57 Jordi Hays Zuckerberg wanted to separate the new AI group from the bureaucracy of the company, which owns Facebook, Instagram, and WhatsApp. 4 times in the scene
Paramount Strikes Back, Ads In Gemini, Bieber’s Apple Beef | Diet TBPN
- ▶ 26:34 unnamed speaker I always look back to what would the Instagram business look like if they were forced to monetize it independently?
Live From NYSE, The Gemini Win Scenario, OpenAI Monetizing With Ads | Diet TBPN
- ▶ 3:23 unnamed speaker And this happened with reels, remember? 2 times in the scene
- ▶ 3:25 unnamed speaker There was this big question with Instagram, like, hey, we're moving from the, you know, the, the, the image based feed where it's very clear that you can just drop a link to the next thing, to reels.
Will AWS Buy Google’s TPUs, Remembering Claude The Gator, Ricursive Raises $35M | Diet TBPN
- ▶ 18:02 unnamed speaker And share it to X, and Instagram, and YouTube, and other platforms.
The World’s Fastest Growing Defense Company, OpenAI’s Code Red, Google Strikes Back | Diet TBPN
- ▶ 7:41 Jordi Hays Yeah, so to give people, to give people context, a beat reporter might reach out to, they will actually adopt the strategy of just trying to wear someone down, where they will send hundreds of messages to individual people on, on the team,…
Elon Musk & Tesla's Real Problem | Doug DeMuro Live on TBPN
- ▶ 5:08 Doug DeMuro I have friends, I'm on Instagram.
- ▶ 50:53 Doug DeMuro And within a year, Kendall Jenner had one, and I did a bunch of videos, and I posted a lot of pictures on Instagram.
Ex Mr. Beast Manager Explains The Creator Economy
- ▶ 1:53 unnamed speaker Where opportunities are for creators, uh, it felt like TikTok was the hottest place to, to, if you were going to be a creator, uh, TikTok was the place you could go break through, then Mark Zuckerberg copied it with reels, and, and YouTube…
- ▶ 9:21 unnamed speaker Uh, but if you look at like Mark Zuckerberg, he's on Instagram.
- ▶ 10:29 unnamed speaker Uh, Twitch, YouTube, Instagram, TikTok.
- ▶ 15:50 unnamed speaker It feels like, obviously, you would love for platforms like Instagram to do 2 times in the scene
- ▶ 20:04 unnamed speaker Or they have like one bit that's hilarious for, and there's also like creators, like we, there's this guy on, on Instagram that we've been laughing at a lot lately. 2 times in the scene
AGI in 2035, SoftBank Sells Nvidia, Buffett Goes Quiet | Diet TBPN
- ▶ 21:47 unnamed speaker The people are on their phones too much, but it's because of Instagram and it's because of like social media, actually not the AI.
Silicon Valley vs The Vatican, Bryan Johnson’s Shroom Trip | Diet TBPN
- ▶ 6:50 unnamed speaker This was the classic thing with Instagram. 3 times in the scene
Jared Isaacman Back In The Cockpit at NASA | Diet TBPN
- ▶ 15:29 unnamed speaker It'd be so easy for Instagram to have an email newsletter product, or LinkedIn to have an email newsletter product built in, ah, right? 2 times in the scene
How to Build an $11B Empire Selling Funko Pops | Whatnot CEO Grant Lafontaine Joins TBPN
- ▶ 4:02 unnamed speaker So, so I feel like a lot of the, a lot of the media platforms, uh, they'll start with just like the idea of like, I want to share photos online, Instagram, or I want to have a place to host video online, YouTube.
- ▶ 6:59 Grant LaFontaine Yeah, so what we'd, well, the first, the actual real initial example is we were, uh, following, so I was following a seller on Instagram, and I tapped into their Instagram live, and they were trying to hold auctions in the comments, and…
- ▶ 6:59 Grant LaFontaine Yeah, so what we'd, well, the first, the actual real initial example is we were, uh, following, so I was following a seller on Instagram, and I tapped into their Instagram live, and they were trying to hold auctions in the comments, and… 2 times in the scene
Google's First $100B Quarter Reactions | Diet TBPN
Brian Chesky Live on TBPN
- ▶ 19:48 Brian Chesky The iPhone, they didn't make every app in the app store, because can you imagine how big of a bureaucracy that would have had to be for Apple to build Airbnb and Uber and Instacart and Instagram and blah, blah, blah, blah, blah.
Palmer Luckey Live on TBPN
- ▶ 23:04 unnamed speaker I was comping, like, what it takes to play, uh, actually on the, one of the, one of the newer quests, I had, I realized I had seven different passwords, Instagram, Facebook, Meta, I had all these different passwords, I had codes,
GameStop CEO Ryan Cohen live on TBPN
- ▶ 42:09 Ryan Cohen If you look at Instagram, people are so easily manipulated.
- ▶ 47:03 Ryan Cohen In this country, social media, whether you're a conservative, you go on Instagram, and you're, you're a conservative.
Google Makes MAJOR Cancer Research Breakthrough | Diet TBPN
- ▶ 13:48 unnamed speaker Uh, PayPal said, normalize sending money instead of memes, and got 9000 likes on threads.
How Josh Kushner Became The Most Powerful VC in New York
Alexis Ohanian on TikTok's Frozen Innovation, Gaming Reddit & Sports vs AI
- ▶ 20:58 Jordi Hays I've seen some pitches over the last couple years of people, ah, selling this vision of, like, Instagram, but it's just you and a million bots, or, and, and so that feels like the social network, the AI, the echo, well, it feels like a…
Sam Altman on Sora, Social Media, The Future of AI, and More
- ▶ 14:08 John Coogan And that certainly feels like my experience on Instagram.
- ▶ 29:22 Jordi Hays I, I had a question when you guys released the, uh, Sora to via API, which was that if Sora has the potential to be a Instagram or, or YouTube scale business, why release part of your edge for the entire world that they can integrate into…
Acquired Podcast Hosts Break Down Google’s $1 Trillion Mistake
- ▶ 2:30 Ben Gilbert And we got together after work and we were like, all right, we're going to record the Pixar episode and Instagram, Pixar. 2 times in the scene
Weekly Recap: Matthew McConaughey on AI, Nvidia x OpenAI
- ▶ 3:33 John Coogan And he probably uses, probably uses Instagram and has, has an Instagram is personalized, does give him a unique view on things he likes and has become very good at, at servicing. 2 times in the scene
Mark Zuckerberg, James Cameron, Andrew Yang and More - TBPN Top 5
- ▶ 0:24 Andrew Bosworth (Boz) On Instagram, Alex Alpert. 2 times in the scene
- ▶ 50:28 John Coogan They see it on Instagram, but then they might search the comments or go to their favorite creator.
Weekly Recap: Apple Debuts iPhone 17, Einstein of Wall Street, YC Demo Day, Declining AI Adoption
- ▶ 1:01:03 unnamed speaker It's as hard to predict as Instagram or Uber, but it's unlocked by having this, having this ability for free on the iPhone.
Weekly Recap: Tesla's Crazy Plan, USA vs. Google, Palantir CEO on Conspiracy Theories
- ▶ 2:25 unnamed speaker When we look back on Instagram, we're like, that's one of the greatest acquisitions of all time.
- ▶ 4:27 unnamed speaker Because it's not necessarily an obvious compounder where like with Instagram and WhatsApp, it's like you have this network effect.
- ▶ 1:13:32 Jordi Hays Instagram was bought for a billion dollars. 4 times in the scene
Weekly Recap: Taylor Swift Gets Engaged, SpaceX Launches Falcon 9, Dr. Drew
- ▶ 52:51 Jordi Hays So I'm gonna read you something from their Instagram caption announcing the engagement.
- ▶ 1:07:21 John Coogan Either accrues to the platforms like YouTube, Twitch, Instagram, or the individuals, the Joe Rogan, the Andrew Huberman that pursues, and that it's very hard to actually build anything in the middle.
- ▶ 1:39:49 John Coogan Same with Instagram. 3 times in the scene
- ▶ 1:41:08 John Coogan The answer was, uh, YouTube will compete in shorts and, uh, Instagram will compete in reels and, you know, TikTok will be out there and, you know, buyer beware. 2 times in the scene
How LABUBU made BILLIONS
- ▶ 5:55 John Coogan Same with Instagram. 3 times in the scene
- ▶ 7:13 John Coogan The answer was, uh, YouTube will compete in shorts and, uh, Instagram will compete in reels. 2 times in the scene
Dr. Drew on Tech, COVID, and Living a Happy Life
- ▶ 12:47 unnamed speaker Either accrues to the platforms like YouTube, Twitch, Instagram, or the individuals, the Joe Rogan, the Andrew Huberman that pursues and that it's very hard to actually build anything in the middle.
Weekly Recap: Mark Cuban, Kanye’s Wild Mansion Makeover, China Heads to the Moon, Money in Clipping
- ▶ 0:15 John Coogan We, we, we create, uh, we, TikToks, we create Instagrams, we create, uh, reels, all sorts of stuff. 6 times in the scene
- ▶ 0:15 John Coogan We, we, we create, uh, we, TikToks, we create Instagrams, we create, uh, reels, all sorts of stuff.
- ▶ 1:33:34 John Coogan I don't even know if you read the article or you have thoughts there, but I think I saw it on Instagram.
Gabe Whaley on Why MSCHF Makes Virality an Art Form
- ▶ 25:01 Gabe Whaley I think I saw it on Instagram.
Weekly Recap: Sam vs. Elon, Cluely's Crazy Ad, UFC x Paramount, Apple's AI Robot
- ▶ 5:30 John Coogan They, they've always put X in news and not in social networking because I think it couldn't beat Facebook and Instagram, but it can beat, um, like the, the, like the traditional news apps.
- ▶ 12:23 Jordi Hays Various LMs through TikTok and X and Instagram, various platforms. 7 times in the scene
- ▶ 13:25 John Coogan Anyway, um, I was thinking about, like, before the launch of Instagram Stories, 4 times in the scene
- ▶ 20:18 John Coogan Like it's, it's like Instagram was able to add reels as a tab, integrate those into the main feed. 2 times in the scene
- ▶ 29:16 John Coogan It was in feed ads that look, if you're watching reels and you see a reels ad, it looks exactly like a reel. 2 times in the scene
- ▶ 29:22 John Coogan And in fact, the best performing ads on Instagram reels feel just like user generated content. 3 times in the scene
- ▶ 57:02 John Coogan How yappy and how popular the fighters are, or is there something else going on at like a technological level where, like, I don't have to click any buttons to open Instagram reels or TikTok or YouTube, and with pay-per-view, it's like…
- ▶ 1:23:02 John Coogan It's at its best when we're highlighting the fact that like, I have so many friends that just send me a random Instagram reel every single day.
BREAKING: Sam Altman VS Elon Musk
- ▶ 2:52 unnamed speaker Number three is T dating for his threads, which apparently just crossed four hundred million monthly active users.
- ▶ 5:29 John Coogan They, they, they've always put X in news and not in social networking because I think it couldn't beat Facebook and Instagram, but it can beat, um, like the, the, like the traditional news apps.
- ▶ 12:22 unnamed speaker Various LMS through Tik Tok and X and Instagram various platforms.
- ▶ 13:24 John Coogan Anyway, um, I was thinking about, like, before the launch of Instagram Stories, 2 times in the scene
- ▶ 13:31 John Coogan I didn't have a way to share Snapchat stories on Instagram. 4 times in the scene
- ▶ 20:08 John Coogan That is, um, that is somewhat, like, like, screen pixels are, are, uh, like, scarce, and you can only do so much, like, it's, it's, like, Instagram was able to add reels as a tab, integrate those into the main feed, they were able to add… 4 times in the scene
Weekly Recap: Apple Sitting on $100B, Disney Enters The AI Race, Marc Andreessen, All About GPT-5
- ▶ 36:53 John Coogan And you can already kind of experience that because there's probably some Instagram person who makes really great content about surfing in Malibu.
- ▶ 1:58:41 John Coogan Like if I, if I want to, um, you know, crunch our analytics across, you know, look at the trends on our views on X, YouTube, uh, Instagram, we have a bunch of data sources.
Google’s Genie 3 Builds Game Maps From a Single Prompt
- ▶ 10:25 unnamed speaker If you're an artist, you probably can't just, just turn in a final, turn in a prompt as your final work, but you're going to be on Behance, and you're going to be on, there's a bunch of these services that, like, yeah, you're going to be… 2 times in the scene
SAMIR CHAUDRY: ChatGPT Might Kill YouTube — Here's How
- ▶ 9:15 unnamed speaker Yeah, and you can see in the, in the charts, I think, uh, ChatGPT is up at 30 minutes a day for the daily active users, and that's getting into TikTok numbers, and that's getting into Reels numbers, and, and so,
- ▶ 18:40 Samir Chaudry Like everything on Instagram, on my Instagram feed is like cottage cheese, right? 2 times in the scene
Weekly Recap: Gwyneth Paltrow Saves Astronomer, Figma’s IPO, Top AI Researchers Ranked
- ▶ 36:57 John Coogan Um, I'm interested in, and we've been debating this in the context of meta super intelligence, is artificial intelligence an app like Facebook, Instagram, WhatsApp, or is it like their finance team, like their infrastructure team, like…
Weekly Recap: Casey Neistat, OpenAI Cracks Math, The Future of ChatGPT, Apple x F1, Intel Layoffs
- ▶ 26:36 John Coogan Huge runs at eBay, Facebook, and Instagram.
- ▶ 33:15 John Coogan Instead, AI will improve everything Meta does across Facebook, Instagram, WhatsApp, Quest, et cetera. 4 times in the scene
- ▶ 36:18 John Coogan WhatsApp and acquisition, Instagram and acquisition, um, but stories massively successful within Instagram.
- ▶ 49:57 John Coogan You know, it doesn't need to be, it doesn't even, you don't even maybe need a gig work platform because the agent can go out and, and scroll Instagram in theory and find someone who's advertising that service or Google it and find a…
- ▶ 1:01:37 Jordi Hays Following our content on Instagram.
- ▶ 1:27:27 John Coogan They're just getting like, it's basically like, you know, once Instagram reels is, is popular, everyone's watching it, then you just got to put more ads in the feed, right?
- ▶ 2:15:50 Jordi Hays Ah, you're, you're already seeing this on Instagram, people just creating entire personalities for influencers and different verticals.
CASEY NEISTAT on Why Analog Is The Future
- ▶ 27:38 unnamed speaker If it stays at this pace, you're going to be able to generate characters consistently, ah, you're, you're already seeing this on Instagram, people just creating entire personalities for influencers and different verticals.
The Future of ChatGPT
- ▶ 6:39 unnamed speaker Instead, AI will improve everything Meta does across Facebook, Instagram, WhatsApp, Quest, et cetera. 4 times in the scene
- ▶ 9:37 unnamed speaker It would be very difficult, and, and Meta has yet to really do it, WhatsApp and acquisition, Instagram and acquisition, um, but Stories, massively successful within Instagram.
- ▶ 23:10 unnamed speaker I mean, in theory, you could, you could hire a personal chef, and be communicating, your agent could be emailing with them, and say, hey, you know, be here at this time, there's this party, here's, and it's kind of, you know, it doesn't…
Weekly Recap: CEO Affair at Coldplay Concert, Elon Musk's AI Girlfriend, Cognition Acquires Windsurf
- ▶ 3:45 John Coogan Instagram is like constantly flooding you with like recommended, like, look at this girl, look at this random person, look at this thing, look at the, you know, like go down this rabbit hole and then, and then find my friends is maybe…
- ▶ 19:35 John Coogan They have three of them really, uh, uh, Facebook, Instagram, and WhatsApp. 4 times in the scene
- ▶ 29:14 John Coogan And so X will typically be at the top of the news subcategory because it would be much harder to compete in the product in the social networking category against Instagram and Tik Tok.
- ▶ 1:18:06 John Coogan What they build and then vend it into Instagram and vend it into all sorts of different places and use it to optimize the ads.
ELON MUSK's Grok New Vulgar Anime Mode
- ▶ 8:23 unnamed speaker They have three of them really, uh, uh, Facebook, Instagram, and WhatsApp. 4 times in the scene
- ▶ 17:58 unnamed speaker X is famously in news, not in social networking, and so X will typically be at the top of the news subcategory because it would be much harder to compete in the product, in the social networking category against Instagram and TikTok, and…
Weekly Recap: Grok 4 Launch, Texas Floods, Web Browser War, Top Signals, Meta Smart Glasses
- ▶ 55:40 unnamed speaker Uh, the question is like, what, what will it take for the IO acquisition to look like the Instagram acquisition in hindsight? 2 times in the scene
Weekly Recap: The Soham Parekh Drama, Meta Attacks OpenAI, Trump's Mega Bill
- ▶ 43:28 Emily Sundberg And he's, these, these like very Instagrammable smoothies, which obviously Erewhon started, but now there's a lot of places that are kind of hopping on the bandwagon of treating like smoothies as a billboard, like brands can collab with…
- ▶ 1:03:34 Emily Sundberg I mean, there's, there are a lot of people that worked in the White House under Biden who used to work at Instagram. 2 times in the scene
- ▶ 1:51:11 Jordi Hays There's really high quality information around this specific topic and this, the internet always did this sort of organically, but it would just be somebody spinning up a blog or maybe an Instagram account or something like that.
- ▶ 2:32:39 John Coogan And then it got baked into Instagram and it's, it's now natively in iOS and it's in,
- ▶ 2:52:40 Will Depue Um, but instead of like Instagram stories, it's like, okay, what's, what's the evolution of stories? 3 times in the scene
- ▶ 2:55:31 John Coogan And he came back from that, went native and super dominant and bought Instagram, WhatsApp, super dominant and mobile.
- ▶ 3:08:32 Will Depue They just use for Instagram ads, um, recommendations.
Apple Considers New AI partnership
- ▶ 1:44 John Coogan It's not fully like a transformer, large transformer model, but it is, you know, multi-parameter model for deciding what ads go where and what reels get served to you. 2 times in the scene
page 1 of 2 · 100 scenes per page · newest episode first next →