Martell: Founders should hire an assistant before hiring a COO
Dan Martell · Episode 644 | Buying Back Your Time with Dan Martell · Jan 17, 2023 · at 11:52
Dan Martell explains the sequencing of executive hires and founder leverage in his interview with Rob Walling.
0:00 / 0:14exact quote · 14.5s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“Like start by just freeing up your calendar and do the work that a COO would do and get the business to a place where it can actually absorb that type of talent and that cost structure. Because that's not a very efficient way to spend money.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Dan Martell
Martell: Intentionally stalling business growth slowly kills the company
“And the truth is, and this is the big one, Rob, as you know, it's like your team wants more opportunity. So if you decide that you want to stall, you're inadvertently slowly dying.”
Martell: Founders Must Delegate 100% of Their Inbox and Calendar
“Where I think a lot of people make the mistake is the outcome goals you have to delegate is a hundred percent of your inbox and a hundred percent of your calendar.”
Martell: Founders must handle sales until it consumes 50% of their calendar
“Level four is sales. Now I actually think most founders should keep those conversations. If you're buying companies, that should be you. If you're selling, that should be until it becomes 50% of your calendar. If you're spending 50% of your calendar on sales o…”
Martell: Founders who believe 'no one does it right' are the problem
“If your experience today with hiring people is that they don't do it right, then I know the problem. He's staring at you in the mirror and you have to confront that.”
Martell: Founders hit an operational breaking point around $1.2M and 12 employees
“It is different for different people that hit ceilings, but on average, it's usually about 1.2 million in revenue and about a dozen employees, right?”
Martell: Have new hires write SOPs based on your daily screen recordings
“I literally record myself Doing the work while I'm doing the work. So it takes me no extra time. I call it net time. And then when I'm ready to hire somebody to do the work, I've got three to five videos of me doing it and talking about it that I then give to …”