Marzouk: Executive coaches must offer direct guidance alongside Socratic questioning
Julian Marzouk · Episode 843 | Success Patterns of $1M+ SaaS Founders · Jul 28, 2026 · at 16:46
Executive coach Julian Marzouk explains to Rob Walling how he balances asking probing questions with giving direct tactical recommendations to seven-figure SaaS founders.
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“I think there's the myth of the coach is not supposed to give guidance. They're supposed to only ask questions. I believe that for founders at this stage, it's actually very important to be able to wear both hats, to be able to be really asking questions, getting them to clarity and to their own understanding of the problem, but also in some situations, give Your own opinion and experience basically on something and share what you think.”
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