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Orangio: Free trials requiring credit cards average 14% month-over-month growth

Asia Orangio · Episode 721 | 7 Key Takeaways from the 2024 State of Independent... · Jul 9, 2024 · at 25:58

Asia Orangio discusses data from the 2024 State of Independent SaaS Report comparing trial onboarding models and their impact on growth rates.

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“And for free trial credit card required, it actually is the highest. So 14% month over month average growth for companies that do that. So requiring the credit card up front Does have a pretty big impact when it comes to initial, you know, upfront growth, and then not requiring the credit card had the least amount of month over month growth. So this is about 7.6. We'll call it eight percent on average.”

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