Gray shut down client services to focus on higher-value product work
Colin Gray · Episode 531 | How a Non-Technical Founder Grew Past $20k MRR · Jan 12, 2021 · at 14:21
Colin Gray, founder of The Podcast Host and Alitu, explains why he sunsetted his productized podcast production services after five years to focus entirely on his SaaS product.
0:00 / 0:23exact quote · 24.0s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“That was just last year, and it just, I got to the point where I'd spent two days scripting and narrating a show and realizing how much more value I could have got out of that time working on Alty, working on the marketing for it. So while we loved that work, it was just not scalable for what we wanted to do, and it just wasn't giving the value to the company that it should have, that my time should have been given.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Colin Gray
Gray: Running parallel venture experiments for 3-6 months is worthwhile initially
“It's near impossible to grow that many businesses, certainly even two or three all simultaneously. But I do think back to that time and think I didn't know the podcast host was going to take off. It wasn't at a living level at that point. The other ones did lo…”
Gray: Creative SaaS companies need high-quality portfolio projects for credibility
“And I feel like when you're in a space like ourselves, when it's creative, when it's quite reputation based almost, that you have to have something good like that to show that you know what you're talking about, to then, especially when we're the creating app,…”
Gray: DIY podcasters are unlikely to pay for automated editing software
“They were those DIY podcasters, which were really happy to come in and play around with all the gadgets and the gear. And those people are far less likely to pay 28 dollars a month for something that takes away their technical troubles. Because a lot of them q…”
Colin Gray funded Alitu entirely with cash flow from The Podcast Host
“And actually we never did. We never went unprofitable through the whole thing. So I always funded it through the podcast host income, and that's, I was happy to go at the pace that that allowed.”