Kagan: Sumo.com could have hit $20M ARR by keeping $20/mo pricing
Noah Kagan · Episode 698 | How to Launch a Million Dollar Business (With Noah... · Jan 30, 2024 · at 7:19
AppSumo CEO Noah Kagan reflects on operational mistakes made while scaling Sumo.com, particularly moving upmarket and raising prices.
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“If we just would have stayed on that price point and that customer, it could be a twenty million dollar ARR, maybe more in that space.”
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