Dr. Sherry Walling describes the psychological friction founders experience when selling a business due to dependency on external third parties like buyers and brokers.
“It really is a challenge to construct some internal buffers around your own anxiety, especially for entrepreneurs who have often used their anxiety or their agitation as fuel to get things done. But in this process, you can only get done what is on your to-do list in that moment. And then you're waiting on all of these other people, on the buyer, on the broker, on the whoever else. And so It's a really abrupt, difficult lesson in holding agitation and anxiety when there's nothing really effective to be done with it, because there are things that are happening or that you have to wait for that you can't control.”
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