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procurement

3 statements across 3 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Apr 4, 2023 by Rob Walling · across every show →

Everything said about procurement, oldest first

Apr 4, 2023 neutral
Insight
Walling: Enterprise software should be priced at minimum $25K-$35K annually
“My rule of thumb is charge a lot because enterprise customers are a pain to deal with in terms of procurement and all that. So I think minimum 25 K 35 K on the bottom end for these types of deals.”
Rob Walling Apr 4, 2023 ▶ 17:28 Episode 655 | Seat-Based Pricing, Can Churn Be Too Low? and More...
Jan 9, 2024
Insight
Walling: Enterprise friction is not worth it for under $30k annually
“The moment someone says procurement or custom terms of service, or I want single sign on, or I want, you know, whatever enterprise features to be able to this and that. All right, cool. Minimum, 30 grand a year. That's it. I'm not going to do, go through the p…”
Rob Walling Jan 9, 2024 ▶ 22:26 Episode 695 | Ideal Customers, Moving from B2C to B2B, and More L...
Sep 4, 2025 positive
Insight
Walling: SaaS deals requiring procurement now need $30k–$35k minimum ACV
“For a long time, I've been saying, you know, if you have to go through procurement, 25,000 dollar minimum ACV, and now I think I'm up to about, given inflation, literally, and just how many years it's been, it's like, I think it might be 30 or 35 is kind of my…”
Rob Walling Sep 4, 2025 ▶ 5:31 Episode 793 | TinySeed Tales s5e3: Building Momentum
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