Clouse: Top-of-Funnel Social Media Forces Creators onto an Endless Content Treadmill
Jay Clouse · How Jay Clouse Built a $500,000 ARR Community (in Less than 2 Years) · Sep 21, 2023 · at 37:39
Jay Clouse discusses the structural production trap of relying on daily social media output to drive audience attention.
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“When you are playing the social media game as part of your top of funnel, That's, that becomes a lot of production on its own, let alone whatever that is moving towards. So you get in this place where it's like, I am creating so much all the time just to remain in people's line of sight, because that's the economics of how the business works.”
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