Mullenweg: Competing for SF Talent Was Fishing in a Small Pond
Matt Mullenweg · How to Engineer Serendipity | Matt Mullenweg, Automattic · Mar 24, 2022 · at 36:45
Matt Mullenweg, CEO of Automattic, explains the strategic advantage of building a fully remote company compared to competing locally against tech giants.
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“Like I'm a big believer in in-person and physical space. A big part of automatic culture is actually meetups where we would bring either the whole company or teams together a few times a year. But it just felt like the best, most talent in the world was not in San Francisco, regardless of all the smart people was meeting. It felt like a very small pond to fish in. So we were trying to compete with the Googles and Facebooks of the world. Like we had to fish in the ocean, not the same pond they were fishing in.”
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