JT Barnett: The Next Mega-Creator Won't Replicate MrBeast's Fast-Cut Style
JT Barnett · The Ultimate TikTok Guide by JT Barnett: From Beginner to Stardom · Apr 6, 2023 · at 27:30
Creator strategist JT Barnett discusses the future of digital media with Greg Isenberg, analyzing why copying MrBeast's high-retention video formula is an unsustainable strategy.
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“I think that there will be, the next sizable person like Mr. Beast won't be in the style of him at all. It'll be completely different. Because he's created a whole wave of this fast cut attention span kind of era, that I think now there's so many smaller creators that are trying to replicate it, that I think it will almost burn it out. And I think the next style will be something completely different that somebody will build through.”
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