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Matteo Franceschetti

Co-Founder and CEO, Eight Sleep · 1 appearance on the record.

computed by AI from the episodes · how this works → · full disclaimer →

founderexecutiveinvestorathlete@m_franceschetti ↗LinkedIn ↗eightsleep.com ↗

Matteo Franceschetti is the co-founder and CEO of Eight Sleep, a sleep-fitness technology company known for biometric-tracking and temperature-regulating smart mattresses. He previously worked as a corporate lawyer and founded two clean-tech companies.

13statements → 5claims → 1claims resolved → 4/5average certainty → 1.46/5average debate potential → 1said about them ↓

1 supported 0 partly supported 0 contradicted 4 not checkable as stated how the 5 claims stand · each chip opens the sources

5 assertions · 1 opinion · 4 insights · 3 disclosures · every statement was checked. The predictions and assertions are the 5 claims: statements the public record can support or contradict. 1 is resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Matteo argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Franceschetti: Eight Sleep signed CrossFit champion Justin Medeiros as brand athlete
“We just signed Justin, who is the number one CrossFitter in the world. He just won the CrossFit games I think in July.”
Matteo Franceschetti Feb 3, 2022 ▶ 21:30 How to Build Hype with Matteo Franceschetti | Where It Happens

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Matteo Franceschetti on measured tape to publish a rate. This says nothing about how they speak.

Everything Matteo Franceschetti said on the Startup Ideas Podcast that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
Franceschetti: Miami tech in 2022 feels like San Francisco in 2015
“First, you know, the tech community right now in Miami, it's great, it seems to be in San Francisco in 2015, right?”
Matteo Franceschetti Feb 3, 2022 ▶ 43:26 How to Build Hype with Matteo Franceschetti | Where It Happens
Insight
Franceschetti: Going to Bed Functions Like Going to the Gym
“So we always tell everyone that going to bed is like going to the gym. You're doing something for your body to recover, to stay fit, healthy.”
Matteo Franceschetti Feb 3, 2022 ▶ 20:56 How to Build Hype with Matteo Franceschetti | Where It Happens
Insight
Franceschetti: Eight Sleep uses athletes as aspirational symbols for everyday consumers
“It's not that we are for athletes. Athletes are just the maximum expression of the energy that we want to give to our, you know, a 100,200 thousand users. But every person is a user exactly like Nike, Nike.”
Matteo Franceschetti Feb 3, 2022 ▶ 29:11 How to Build Hype with Matteo Franceschetti | Where It Happens
Disclosure
Franceschetti: 20% to 25% of Eight Sleep revenue is word of mouth
“Even if our product obviously it's kind of expensive, right? It starts at 1500 but 20, 25% of our revenue is word of mouth.”
Matteo Franceschetti Feb 3, 2022 ▶ 40:14 How to Build Hype with Matteo Franceschetti | Where It Happens
Insight
Franceschetti: Dominating specific communities like Tech Twitter drives word-of-mouth growth
“And the other thing we did, we focus, we call it concentration, right? So, because it's not an impulsive purchase. And so what we do is we try to focus on specific communities and try to dominate the community. And that is kind of happening in tech where now i…”
Matteo Franceschetti Feb 3, 2022 ▶ 41:56 How to Build Hype with Matteo Franceschetti | Where It Happens
Insight
Franceschetti: Visiting CEOs take more founder meetings in Miami than SF
“These people, if you were flying to San Francisco, some of these big guys, they would never meet you because they're super busy, but when they come to Miami, then they want to meet as many people as possible, and so you have the chance to meet them, and so the…”
Matteo Franceschetti Feb 3, 2022 ▶ 44:58 How to Build Hype with Matteo Franceschetti | Where It Happens
Assertion Supported
Franceschetti: Eight Sleep signed CrossFit champion Justin Medeiros as brand athlete
“We just signed Justin, who is the number one CrossFitter in the world. He just won the CrossFit games I think in July.”
Matteo Franceschetti Feb 3, 2022 ▶ 21:30 How to Build Hype with Matteo Franceschetti | Where It Happens
Assertion Not checkable as stated
Franceschetti: The Pod accounts for 90% of Eight Sleep's current sales
“And the money was also used to build the pod, which is the current product, which is now the one that now is really 90% of our sales.”
Matteo Franceschetti Feb 3, 2022 ▶ 24:36 How to Build Hype with Matteo Franceschetti | Where It Happens
Disclosure
Franceschetti: Eight Sleep air-freights inventory to bypass Long Beach port delays
“Obviously, you know, the port in Long Beach right now is is not getting your units on time. More than anything, it's really hard to predict when you will get your units, and so you have to de-risk, and by de-risking, you fly in units, and that is super expensi…”
Matteo Franceschetti Feb 3, 2022 ▶ 32:26 How to Build Hype with Matteo Franceschetti | Where It Happens
Disclosure
Franceschetti: Eight Sleep's angel investors include the Collisons, Naval, and Pomp
“Another thing that worked really well for us was we raised money from a lot of individuals, operators that are extremely valuable. Now Patrick and John Collison, Naval Pomp”
Matteo Franceschetti Feb 3, 2022 ▶ 34:17 How to Build Hype with Matteo Franceschetti | Where It Happens
Assertion Not checkable as stated
Franceschetti: Eight Sleep was rejected twice by Y Combinator before getting in
“We got rejected twice.”
Matteo Franceschetti Feb 3, 2022 ▶ 35:31 How to Build Hype with Matteo Franceschetti | Where It Happens
Assertion Not checkable as stated
Franceschetti: Eight Sleep built a full bedroom in the YC interview hallway
“So we rent a truck with a bed and the cover, but part of the experience was also with lights and other stuff that, you know, the nest that you were having in your bedroom because it was an IoT connectivity. So we also bring nightstands, And the lights that go …”
Matteo Franceschetti Feb 3, 2022 ▶ 36:40 How to Build Hype with Matteo Franceschetti | Where It Happens
Assertion Not checkable as stated
Franceschetti: Eight Sleep sold 8,000 pre-orders before entering Y Combinator
“We launched with the first product. It didn't even have cooling, so it was more like really a sleep tracker. We sold 8000 units in pre-orders, go to YC.”
Matteo Franceschetti Feb 3, 2022 ▶ 24:10 How to Build Hype with Matteo Franceschetti | Where It Happens

The other half of the tape: Matteo Franceschetti's own voice is left out of every number here. Other people bring the name up 1 time in 1 episode on the Startup Ideas Podcast. every mention, with the transcript →

Who brings them up most Sahil Bloom 1

Every mention by year

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2021 1 mention in 1 episode

Appearances (1)

EpisodeDateSpeaking time
How to Build Hype with Matteo Franceschetti | Where It Happens Feb 3, 2022 13m
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