The Exchanges

Every argument clarity score on this site is built from rows on this page. Each question and answer was assessed with names hidden, the host's own answers included, on four things from 1 to 5: directness (does it answer the question asked), coherence (do the ideas follow), precision (concrete details and clear references), compression (says a lot per word). The weighted mix (30/30/25/15) is the exchange score. A person's published score averages their exchange scores on raw tape only, at least 8 of them, shrunk toward the cohort mean. Full method →

Emily Herrera no published score: only 5 usable exchanges on raw tape, and a fair score needs 8+ · coarse estimate ≈4.0/5 from 5 raw tape exchanges record → ← everyone

Every exchange below was scored with names hidden, four dimensions each from 1 to 5. An exchange's score is 0.30·directness + 0.30·coherence + 0.25·precision + 0.15·compression. The published score averages the raw tape exchange scores and shrinks small samples toward the cohort mean, so five great answers can't beat twenty good ones. Produced feed rows count only toward coarse estimates, never toward a full score.

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Answered raw tape D 5 · C 5 · P 4 · Cm 4 4.60

Q idea of pay creators in equity. So I'm on their website now. Creators bring the audience. Startups bring the equity. We provide the legal marketing and budgeting tools to align incentives for the longterm. Uh, it's a Y Combinator company. And it's this idea that you're rewarding founding creators with equity and they just, it's a whole dashboard around it. Uh, what do you think of this idea? Yeah. Curious.

A If this is, like, retro to creators who just so happen to be in your community and are excited about your product, and you want to kind of reward them after their excitement, I think this is a great tool. I, I would be curious to kind of figure out What the creators themselves think once they, I want to know how much equity they're given. I don't know it. And if it's different than if a creator were to just kind of write a five to 25,000 dollar check into, um, a syndicator directly into the company. Cause there are different workarounds in terms of ownership. And I want to see like what the creator's interests are. So that's, that's one thing. The opposite side of the coin is Just because a lot of my friends are creators, I think that this is something that a lot of them are open to, which is great, but if it's, so if it's not retro, and it's really just a founder wants for a creator to interact with them, I am very, very opinionated on that you should pay the creators that work with you. That is, to me, number one. Um, because I think founders themselves know, as much as they're very excited about their company respectfully, these people at the end of the day have bills to pay, and they sometimes have families, and they need money. So if you want to bring on a creator and have them kind of Help you with your marketing or your distribution. You need to pay them period. And I th…

AI assessment note: “You need to pay them period. And I think that equity is not the alternative”

Answered raw tape D 5 · C 4 · P 4 · Cm 4 4.30

Q Are they, are they, are they consuming the content more for the topic or the person?

A It depends on who you talk to, but I'll make a very strong generalization where it's about the person. I'll say probably Mr. Beast is one of the most impressive content creators on the planet right now. Um, when you mostly talk to the younger People that are fans of his, they are obsessed with him as a person, almost as much as his content. Um, but a little bit more of him as a person, as a, as someone who's made it as a creator, as someone who's incredibly generous, as someone who is very real and open. Um, and I would kind of argue on the other swing of the pendulum being someone like Emma Chamberlain, who kind of has created lifestyle content forever. So it's a little bit more natural to kind of fall in love with her as an individual person, because She's really just doing her own individual thing. Um, but kind of it's the, the idea of the person, the idea of the authenticity, the idea of someone who's been incredibly successful, but still humble. Those are kind of age old tales that have been going throughout celebrity PR and community engagement for a number of years, but now fully boiled down to what we would now consider to be everyday people. And what's really interesting is when these individuals get so much attention now, You're really swaying of influence in between. So the creator status and celebrity status, and those two people are kind of the creators that come t…

AI assessment note: “I'll make a very strong generalization where it's about the person.”

Answered raw tape D 5 · C 4 · P 4 · Cm 4 4.30

Q Should everyone be a part-time creator? Like, should, do you recommend everyone start being a part-time creator in, in 23, and then see if they can gain some traction, get some love, and, and then maybe they like it so much they become full-time?

A I would say to try it. I think everyone should try it, just from friends of mine. From just experience with them. You kind of need like five people who are going to say, Hey, I will like your stuff, even if it flops. Um, as long as you can find five people who will like your stuff, it'll make creating content a lot easier because at least it will become kind of a joke between you and your friends if it goes terribly. But I think the pros are so So intense if it, if you learn how to do it well. As an example, for my specific job as a VC, I make sure that I'm able to kind of get in contact with anyone that would be on Twitter within two days. Um, and I've just figured out who knows what and who knows where and all that kinds of stuff. So I can basically promise my bosses I can get anyone on the phone in two days. And my advancement as a creator is just getting that That time lower. So it really depends on what kind of job you want. Um, and also what I'm really interested in is when people are tired of it and they get burnt out and I really don't want to do it anymore. Um, how do you shut it all down and still kind of maintain the other part of your business?

AI assessment note: “I would say to try it. I think everyone should try it”

Answered raw tape D 5 · C 4 · P 3 · Cm 3 3.90

Q And I think that's the opportunity in 20, 23 for creators. You know, I grew up in the nineties and 2000, you know, to me, celebrities were people I saw on TV and movies. Could you talk about this new, this next generation of creators and how do you see creators deeply connecting with younger audiences?

A So this is going to be my hot take number three, and I'll just throw it to the To the future for a minute, but I, I still think that the definition of creator is changing in the next year or two, um, only because there are so many people that now understand the value of attention, even more so than money. I think they get, I'm going to go buy this thing and support this person. And that's kind of the concept now, but that's been that way, even with like Backstreet Boys and Sink back in the nineties. But now it's more, when I give my attention and my time, when I talk about other people, younger individuals are more conscious that they're doing that. When they spend time consuming this content, that they're doing it for the benefit mostly of the creator. Even if they're not super excited about whatever the thumbnail is, um, they will continue to watch this content because they like the person. Um, and that's kind of the switch I think back from Uh, a number of years ago to now is that there is a stronger affinity with the individual. I mean, this goes kind of back to the night thesis of institution to brand to individual as kind of like that power shift throughout the past 50 years, but mostly now you'll see younger individuals, what, what they call grow up with a person, and they feel a sense of nostalgia if you're like me, where you're, you know, around your early twenties, An…

AI assessment note: “there is a stronger affinity with the individual. I mean, this goes kind of back”

Answered raw tape D 3 · C 4 · P 4 · Cm 3 3.55

Q Okay. So I, I just, I'm just on this guy's Instagram at Marcus Malone, M I L O N E. The guy is like also like a really good looking guy, you know? Um, do you have to be good looking to be a top grader?

A You know, actually, I love this question. There are different kinds of mediums that will cater to whatever you feel like you're good at. As an example, just for myself, I am still a younger girl, and I am kind of going, I'm not a younger girl, I'm 23. That is such a meme. Um, I'm a grown woman, but I think I'm a little bit less comfortable necessarily being on camera as people Would think that I am. And it's mostly because I still have kind of some insecurities and I don't exactly know how to tackle that yet. So I really decided to put all my energy onto Twitter where you really only see one photo and you just think about my thoughts and you interact with me as a person and you get to know my personality. And I think that is really the medium that I feel the most comfortable with. And I think when it comes down to personality, Or attractiveness. You're really gonna succeed wherever you feel the most comfortable. You'll maybe see a lot of creators who have amazing aesthetics and never show their faces. There are so many UGC creators who know how to create homes and create environments, create food, but you never see their faces. And that's because they are more comfortable creating those visual aesthetics in other people. Does it help? Yeah.

AI assessment note: “You're really gonna succeed wherever you feel the most comfortable.”

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