Noah Kagan

22 statements across 5 episodes · 10 bullish · 1 bearish · 4 people on the record · first statement Jul 7, 2022 by Noah Kagan · said 35 times in 7 episodes since 2021 · across every show →

On the record as a speaker too: Noah Kagan's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Greg Isenberg (12), Jonathan Courtney (8), Paddy Galloway (7), Sahil Bloom (6), Chris Hutchins (2)

tap a year for its mentions
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02420212022202320242025episodes it came up in
00428420212022202320242025episodesmentions per episode
2025 8 mentions in 1 episode
2024 15 mentions in 4 episodes 4 per episode
2022 6 mentions in 1 episode
2021 6 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Noah Kagan, oldest first

Jul 7, 2022 positive
Assertion Not checkable as stated
AppSumo has been profitable since day one without venture capital
“I think more with raising money, we never really had a good use for it because we did have capital and we were profitable from day one.”
Noah Kagan Jul 7, 2022 ▶ 33:35 Bootstrapping Through A Bear Market with Noah Kagan
Jul 7, 2022 bullish
Assertion Not checkable as stated
Bootstrapped AppSumo generates annual revenues in the high eight figures
“Like, you know, our revenues are in the eight, you know, very high eight figures.”
Noah Kagan Jul 7, 2022 ▶ 33:48 Bootstrapping Through A Bear Market with Noah Kagan
Jul 7, 2022
Assertion Not checkable as stated
AppSumo grew from $300,000 to $3 million in its second year
“And the business went from 300,000 to three million the next year.”
Noah Kagan Jul 7, 2022 ▶ 30:26 Bootstrapping Through A Bear Market with Noah Kagan
Jan 25, 2024
Disclosure
Kagan pre-sold $3,000 of a DocuSign alternative in 48 hours
“And so in 48 hours, I was able to sell 3000 dollars worth without using any social media or any of my email list. And in pre-sales to a DocuSign alternative for life, which will launch in 30 days on AppSumo.”
Noah Kagan Jan 25, 2024 ▶ 3:45 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 positive
Assertion Not checkable as stated
Kagan reveals AppSumo reached $80M in annual revenue as a bootstrapped business
“Once they start working, you know, for AppSumo, it was like, we did some of you, it worked right away. It was like first year, 300,002nd year, three million, but then it was flat, you know, for a few years. Like 4,000,004 1,000,005 1,000,004. Then it started p…”
Noah Kagan Jan 25, 2024 ▶ 42:22 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 positive
Disclosure
AppSumo's TidyCal generates $3,000 per day in profit on lifetime pricing
“So we launched tidycal.com maybe two years ago, and that's doing 3000 dollars in profit a day at 29 dollars for life.”
Noah Kagan Jan 25, 2024 ▶ 5:49 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024
Assertion Not publicly verifiable
Kagan's early Facebook hockey app hit 1M users in a week
“So I copied the most popular app in, in one category that had the least competition, which was a soccer app. And I made a hockey app and I chased it and it went viral a million users in a week. And then I launched a bunch and then Naval wanted to fund me and o…”
Noah Kagan Jan 25, 2024 ▶ 46:33 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 negative
Disclosure
Kagan spent $1M in cash promoting AppSumo's expanded product catalog
“And then I decided to also spend a million dollars cash to promote that we have all these new products on AppSumo.”
Noah Kagan Jan 25, 2024 ▶ 24:46 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 positive
Insight
Kagan: Pair elite fractional advisors with hungry junior internal employees
“We go and look at who did the thing at this company that's ahead of us. And then we pay that person a lot of money per hour. And then we hire a more junior person who cares probably a little bit more about AppSumo. And then they, it's kind of a nice, nice merg…”
Noah Kagan Jan 25, 2024 ▶ 19:21 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024
Assertion Not checkable as stated
Only six of Kagan's 1,300 book launch team members made a referral
“Like, we tried for the book, I did a referral program. Like, hey, if you, I had a launch team for the book. And I was like, all right, bring one person. So there's a 1300 person launch team. And I said, if you could bring one person, I'm going to do a dedicate…”
Noah Kagan Jan 25, 2024 ▶ 33:51 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024
Assertion Not checkable as stated
Andrew Chen modeled the economics behind AppSumo's shift to individual deals
“AppSumo used to be bundled software deals. And then we went to individual daily deals and it's not just cause that's what Groupon did. It's cause we literally like had to go understand that we looked at the economics of bundles. Andrew Chen put it together. He…”
Noah Kagan Jan 25, 2024 ▶ 50:36 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 positive
Insight
Kagan: All my successful ventures gained initial traction within a weekend
“And I've noticed with all of my successes, they have started fast. Like that's what I, you know, weekend, if not sooner.”
Noah Kagan Jan 25, 2024 ▶ 38:41 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 neutral
Assertion Not checkable as stated
Kagan observes it takes an average of 20 years to become a billionaire
“These billionaires, they all took 20 years. I was looking at all of the ones I've interviewed and the ones I've worked for. It's about 20 years you ever take on average for them to make a bill.”
Noah Kagan Jan 25, 2024 ▶ 43:09 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 bullish
Opinion
Kagan: Significant market opportunity remains for Zapier competitors and integration platforms
“I think there's still a lot of room around, like how do all these separate software products talk together?”
Noah Kagan Jan 25, 2024 ▶ 6:19 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 bullish
Prediction Didn’t hold up
Kagan bets his new DocuSign alternative will make $1M within a year
“And then I believe, I would bet, I'll bet a million dollars, it'll make a million dollars in a year.”
Noah Kagan Jan 25, 2024 ▶ 3:59 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024
Assertion Not checkable as stated
Kagan: Publishers avoid green business book covers due to industry superstition
“What was really interesting, if you go look on Amazon or a bookstore, there's no green business books. Which is kind of funny given that a lot of business is about money. They think it's taboo or bad luck, but we tested it and I also like the color myself.”
Noah Kagan Jan 25, 2024 ▶ 1:12 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 positive
Assertion Not checkable as stated
Kagan: MaryMakery generated $50,000 in its first year selling greeting cards
“I just talked to someone who read million dollar weekend. Her name's Mackenzie. I got to give her a shout out. Mary makery.com. You know, if everyone's going one direction, so she's a greeting card business, 50,000 dollars her first year.”
Noah Kagan Jan 25, 2024 ▶ 13:41 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024
Insight
Kagan: Founders only need to innovate ten percent of a new project
“Andrew Chen said so many years ago, he's like, you don't have to innovate a lot. You just have to do one thing. Cause I think we have to, we imagine like, well, I've got to innovate the book and then the marketing. It's like most of that stuff has been solved.…”
Noah Kagan Jan 25, 2024 ▶ 14:40 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Jan 25, 2024 positive
Insight
Kagan: The best compensation method is asking hires what they want to make
“I think the best way to pay people is ask them how much they want to make.”
Noah Kagan Jan 25, 2024 ▶ 21:06 How To Find MILLION DOLLAR Business Ideas That WORK | Noah Kagan
Mar 8, 2024
Assertion Supported
Isenberg: Noah Kagan's AppSumo generates approximately $80M in annual revenue
“He has AppSumo, which is doing really well. I think it's eighty million a year.”
Greg Isenberg Mar 8, 2024 ▶ 24:48 I can't believe he gave away these GENIUS 3 AI startup ideas (watch this)
May 1, 2024 neutral
Assertion Contradicted
Courtney: Noah Kagan's business generates roughly $38M in annual revenue
“Noah Kagan has like a thirty eight million dollar per year business or something.”
Jonathan Courtney May 1, 2024 ▶ 1:00:01 This legend gave away 3 crazy cash-flowing business ideas
Jan 15, 2025
Assertion Supported
Noah Kagan's Channel Grew From 15k to 500k Views Per Video
“When I first started working with Noah, he was doing 1015, maybe 20,000 views a video. At our height of working together, we were doing four or 500 K views a video.”
Paddy Galloway Jan 15, 2025 ▶ 33:25 I Asked MrBeast’s Ex-Strategist How to Hit 100k on YouTube
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