mobile app

also referred to as: mobile apps

13 statements across 7 episodes · 9 bullish · 2 bearish · 3 people on the record · first statement Apr 9, 2025 by Greg Isenberg · across every show →

Everything said about mobile app, oldest first

Apr 9, 2025 positive
Insight
Isenberg: Rebuilding proven apps with AI-first interfaces is a winning strategy
“Really smart strategy is to rebuild traditional products with AI as your unfair advantage. Hiding the complexity behind familiar interfaces. I was actually thinking about mobile apps when I wrote this. Basically, just look at proven apps that have no AI, Make …”
Greg Isenberg Apr 9, 2025 ▶ 29:04 The Future of AI with Riley Brown
Apr 9, 2025 bullish
Prediction Not checkable as stated
Isenberg: Next $100M Apps Will Be Mobile-First with Built-In AI
“The next wave of a hundred million dollar a year apps will start mobile first with AI baked in from day one.”
Greg Isenberg Apr 9, 2025 ▶ 26:38 The Future of AI with Riley Brown
Sep 22, 2025 bullish
Assertion Not checkable as stated
Isenberg: Inexperienced Creators Are Building Mobile Apps Making Millions Annually
“There are people today that are building this type of scale mobile apps, millions of dollars a year of revenue that have very little experience, but know how to create products that are niche enough that resonate with people and that hit the right marketing ch…”
Greg Isenberg Sep 22, 2025 ▶ 0:04 Making $100K/month with iOS apps (BREAKDOWN)
Sep 22, 2025 bearish
Opinion
Isenberg: 97% of Short-Form Clipping for App Marketing Wastes Money
“I actually think that clipping, 97% of it is, like, complete waste of money but some of them are seeing success around clipping.”
Greg Isenberg Sep 22, 2025 ▶ 17:42 Making $100K/month with iOS apps (BREAKDOWN)
Sep 22, 2025 neutral
Assertion Not checkable as stated
Isenberg: Mobile app gross margins are 80% to 90% before Apple's cut
“The monthly MRR, you know, because they're software businesses and there's not much cost, your gross margin is going to be 80 to 90% before Apple takes their cut.”
Greg Isenberg Sep 22, 2025 ▶ 23:26 Making $100K/month with iOS apps (BREAKDOWN)
Sep 22, 2025 positive
Insight
Isenberg: Seven-day app free trials convert better than 14-day trials
“I'm actually seeing seven days to be a little more effective.”
Greg Isenberg Sep 22, 2025 ▶ 12:39 Making $100K/month with iOS apps (BREAKDOWN)
Sep 22, 2025 negative
Insight
Isenberg: Kill mobile app ideas based on weekly or monthly use cases
“You want to look at high frequency daily use case, not weekly. You know, if you're seeing weekly use cases or monthly use cases, kill it.”
Greg Isenberg Sep 22, 2025 ▶ 5:57 Making $100K/month with iOS apps (BREAKDOWN)
Sep 22, 2025
Insight
Isenberg: Mobile apps have at most 60 seconds in onboarding to deliver value
“And then you basically have maximum, 60 seconds in onboarding. And it's important to create value first. When you look at some of the, you know, some of these apps that, you know, have a lot of virality to them, they basically have, you know, just a 60, you kn…”
Greg Isenberg Sep 22, 2025 ▶ 11:01 Making $100K/month with iOS apps (BREAKDOWN)
Nov 24, 2025 positive
Insight
Farroki: Widget and Apple Watch support signals app quality
“It's one of those things that it's a signal that this is a high quality app when the developers invested in a lock screen, home screen, or an Apple Watch widget.”
Chris Farroki Nov 24, 2025 ▶ 38:34 How I Design Apps 10x Better (Free Course)
Dec 3, 2025 positive
Insight
Isenberg's five-part framework for finding $50K MRR mobile app ideas
“Is find a group that, one, spends money. Two, has a repeating problem. Three, uses photos and videos as inputs. We've seen how important that is. Four, cares about accuracy. And five, had, has bad existing tools. If they check all five boxes, you might be sitt…”
Greg Isenberg Dec 3, 2025 ▶ 25:27 10 Unknown Apps Making $50K+ MRR (Copy Them)
Dec 22, 2025 positive
Insight
Best-performing consumer apps require a striking visual hook for virality
“The apps that do the best are just sort of the simplest apps that you can explain so simply that, you know, just in a few words that you can, very important have one visually heavy element because that's going to be helpful when you're creating organic content…”
Greg Isenberg Dec 22, 2025 ▶ 16:01 OpenAI Releases ChatGPT AI Agent Skills
Mar 30, 2026 bullish
Opinion
Isenberg: Building MCP servers in 2026 is like building mobile in 2010
“So I believe that building an MCP server in 2026 is in a lot of ways building, like kind of building for mobile in 2010. There's just a lot of opportunities to show up in LLMs in these connections, plugins, or MCP servers.”
Greg Isenberg Mar 30, 2026 ▶ 5:44 Stop Vibe Coding. Start Getting Customers.
Apr 27, 2026 bullish
Assertion Contradicted
Brown: Codex can generate complete working mobile apps from one prompt
“For this, for now, you still need to have a Mac, and you need to have Xcode downloaded, but it can one-shot mobile apps, like full mobile apps.”
Riley Brown Apr 27, 2026 ▶ 59:25 Stop using Claude. Start using Codex?
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