millennials

3 statements across 2 episodes · 2 bullish · 1 bearish · 2 people on the record · first statement Oct 11, 2022 by Greg Isenberg · across every show →

Everything said about millennials, oldest first

Oct 11, 2022 negative
Insight
Isenberg: Explicitly marketing products as 'for Gen Z' never works
“When I go to websites where it's like, Hey, it's this product for Gen Z or it's this product for millennials. Like that never works. Like you can't say it's for that person.”
Greg Isenberg Oct 11, 2022 ▶ 6:48 Keeping it Real with Danny Trinh
Jun 5, 2024 positive
Insight
Courtney: Nostalgia businesses succeed by selling comfort, not original creativity
“It's not about making like an amazing new creative thing. It's like, how do you bring back that sense of comfort to the millennials who just crave that sense of like, oh man, that was such a cool thing.”
Jonathan Courtney Jun 5, 2024 ▶ 10:33 My favorite money-making hack of 2024 is called nostalgia hacking
Jun 5, 2024 bullish
Opinion
Courtney: Millennial gaming nostalgia podcasts are a massive untapped market
“I think there's a Game Boys to Men for millennials talking about Halo, Silent Hill II, Metal Gear Solid.”
Jonathan Courtney Jun 5, 2024 ▶ 31:18 My favorite money-making hack of 2024 is called nostalgia hacking
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