consumables subscription brands

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Apr 20, 2023 by Nik Sharma · across every show →

Everything said about consumables subscription brands, oldest first

Apr 20, 2023 negative
Insight
Sharma: Emailing discounts to active subscribers causes harmful subscription churn
“If they're on a deodorant subscription, they actually don't need to See that you're running a sale because you don't want them to unsubscribe and now buy from the sale. And now you've lost somebody who would have stayed another eight months or, you know, three…”
Nik Sharma Apr 20, 2023 ▶ 23:29 The Secret Strategies of Top DTC Brands with Nik Sharma
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