Adidas

“The Demare family, which is from Montreal owns one third of Adidas, right? That means they own one third of the easiest deal. They own, you know, they own some serious stuff and that's a Montreal family.”

“A super important thing to understand about these models is that they have a really good understanding of well-known concepts, ideas, brands. So it knows Nike really well. It knows Adidas really well. Even like the classic online econ brands, like it knows Rid…”