Simmons: Non-Technical Buyers Unlock Immense Value in Unsold Software
Zach Simmons · Why Clear Execution Made This Acquisition a Sure Thing · Jan 27, 2026 · at 15:29
Zach Simmons, who acquired AI property platform Apreva, explains how commercial operators scale founder-built software.
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“So if you as a buyer have that skill and you can keep the existing tech talent on so they can keep the lights on at the very least then that's a, that's an excellent spot to be in because that's normally at that stage in which, you know, the business is, you know, they might've built an interesting product, but they haven't figured out how to sell it. Therefore, the business isn't worth a whole lot, even though it could be. And so, being able to add a ton of value, being able to take that into the new markets, or increasing you know, contract value, or overall, your ability to move the needle on value, I think is, is tremendous as a, even a non-technical founder.”
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