Acquirers should prioritize serving existing users over pure profit potential
Ranjit Bhinge · Startup Acquisition Stories with Ranjit Bhinge, CEO of Atomic Fusion · Apr 4, 2023 · at 4:49
Ranjit Bhinge, CEO of Atomic Fusion, explains his shift in mindset when evaluating micro-SaaS acquisitions on Acquire.com away from purely calculating future monetary returns.
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“I realized that, you know, it's not about how much money you can make from it, but it's about what you can do for that user base.”
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