Manthani: 10-Minute Quick Commerce Is Economically Impossible in the West
Rohan Manthani · This Changes Retail Forever! | Who is Rohan Manthani? | Streamoid | Startup Stories Podcast · Jun 18, 2026 · at 35:00
Streamoid CPO Rohan Manthani compares market dynamics and operating unit economics between India and Western countries like the US and Europe.
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“If you think about something like quick commerce, it's prohibitively expensive there. Like, I think the cost of labor is very high. The distances that they have to cover are high. The rental costs for, you know, things like dark stores are very high. In India the fact that that's cheaper also has opened up a whole new market that just doesn't exist there. This concept of quick commerce of something that you order coming in 10 minutes or less is incredible but it's also not possible there because the costs are too high. Over here it's possible because we have lower labor costs, we have, you know, denser cities, and we have, you know, cheaper cost of rentals.”
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