“Our first MVP, it was just two weeks of work. I closed, basically, the first 100 customers doing live demos and outbound. I did only this.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
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More from Guillaume Moubeche
Insight
Moubeche: Red ocean markets prove product-market fit; just execute better
“If we have competitors, it means that there is always a product market fit. These guys are making shit tons of money. So all you have to do Is to be better.”
Guillaume MoubecheDec 17, 2024▶ 9:06The Underdog: He Turned His Last $1,000 Into $150M
Insight
Moubeche: Tie software to customer revenue to become synonymous with success
“If you can tie any of your software or product or service to the revenue people are going to make, your product becomes associated with success.”
Guillaume MoubecheDec 17, 2024▶ 9:54The Underdog: He Turned His Last $1,000 Into $150M
AssertionNot publicly verifiable
Moubeche: Lemlist generates $30M ARR and $10M EBITDA
“So right now we're at thirty million dollar ARR and ten million dollars in EBDA.”
Guillaume MoubecheDec 17, 2024▶ 18:37The Underdog: He Turned His Last $1,000 Into $150M
AssertionNot checkable as stated
Lemlist redesign paused growth but more than doubled user activation to 35%
“During that time, it was the month where we went from 40% month-over-month gross rate to zero percent, but at the end of the month, our activation rate was at, like, 35% instead of 15.”
Guillaume MoubecheDec 17, 2024▶ 13:29The Underdog: He Turned His Last $1,000 Into $150M
AssertionNot checkable as stated
Moubeche: Lemlist Grew by 60% Month-Over-Month After Redesign Fixes
“So the next month, we grew, I think, this time by, like, 60% because all the unhappy people wanted to churn insurance, but eventually, like, the new one converted at a much higher pace.”
Guillaume MoubecheDec 17, 2024▶ 13:43The Underdog: He Turned His Last $1,000 Into $150M
AssertionNot checkable as stated
Moubeche: Lemlist grew from $0 to $10M ARR in 3.5 years
“I think it took us one year to go from zero to 250,000 dollar ARR, annual recurring revenue. Year two, it was we reached one million. Year three, we were like at eight-ish, and then three and a half years, we were at 10.”
Guillaume MoubecheDec 17, 2024▶ 14:01The Underdog: He Turned His Last $1,000 Into $150M
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