The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 3 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Supported
O'Neil: Most B2B Buyers Feel Overwhelmed by Over 10 Content Pieces
“Most people are overwhelmed when there's more than 10 pieces, and if you think about a whole buying cycle, it's likely you're sending more than 10 pieces. But almost half were overwhelmed with five.”
Theresa O'Neil Jul 24, 2019 ▶ 3:34 "Aligning Sales, Marketing, and CS to Scale Revenue and Retention" Theresa O'Neil, Showpad CMO
Prediction Partly held up
Bouten: Showpad should cross $100M ARR by end of 2022
“Since then we've grown the company by the end of the year, we should cross that magical one hundred million dollar ARR mark.”
Pieterjan Bouten Aug 30, 2022 ▶ 0:43 Scaling From $10M-$100M ARR: The Good, The Bad and The Ugly with Showpad Co-Founder Pieterjan Bouten
Assertion Supported
Showpad Data: $100K+ Buyers Spend 40 Hours Researching Before Contacting Sales
“What you can see over there when the deal is less than 5000 dollars, they're spending about five hours, but when you get over to a 100,000 dollars, they're spending 40 hours of full work week researching before they go to sales.”
Theresa O'Neil Jul 24, 2019 ▶ 2:38 "Aligning Sales, Marketing, and CS to Scale Revenue and Retention" Theresa O'Neil, Showpad CMO
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