Jane Lee, Vice President at Sapphire Ventures, discusses go-to-market efficiency declines and sales productivity benchmarks across public software companies.
“The median net magic number for public SaaS companies has dropped from .7 X earlier last year To .3 X in the most recent quarter.”
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“In fact, if we want to go back to the same level of efficiency that we had from scenario one, what we have to do now under today's go-to-market composition is to increase sales quota attainment to a 120% across the board.”
Jane LeeFeb 27, 2024▶ 17:40How to Double Your Magic Number and Increase Your Go-to-Market Efficiency with Sapphire Ventures
AssertionContradicted
Lee: Modern SaaS Organizations Shift Toward a 1:1 AE-to-SDR Ratio
“For the same 36 sellers, what we're seeing is an A to SDR ratio closer to one to one.”
Jane LeeFeb 27, 2024▶ 16:16How to Double Your Magic Number and Increase Your Go-to-Market Efficiency with Sapphire Ventures
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