Lemkin: Enterprise SaaS Needs a Second Act by 1,000 Customers
Jason Lemkin · Gainsight CEO Nick Mehta: My Top 10 Mistakes In 10 Years (LIVE SaaStr Workshop Wednesday) · Apr 26, 2023 · at 47:52
SaaStr founder Jason Lemkin shares customer-count heuristics for when enterprise and SMB software companies exhaust their core product TAM.
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“By 500 to a thousand at the latest, if you're enterprise, you got to have a second act. And it turns out as you're approaching 5000 to 10,000 for SMB, you just start hitting, it's just kind of the next, once in a while there's exceptions, as you say, right? But even usually when you peel back the exception, usually the footprint of the product's expanded a lot, right?”
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