SaaS Companies Must Launch Their Second Product by $10M ARR
Kieran Saker · 5 Lessons from Scaling Six Products to $100M+ with Samsara's Chief Strategy Officer · Dec 22, 2023 · at 19:22
Kieran Saker, Chief Strategy Officer at Samsara, argues at SaaStr Annual against conventional product sequencing advice, advocating for an early multi-product roadmap.
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“You know, people often say that at a billion in ARR, you really need your second product. I would argue that you need to start a hundred X earlier, right? Have your second product in market and scaling at ten million, and boy does it pay off.”
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