Companies should build adjacent products when 80% of customers request them
Sanjit Biswas · Samsara’s Rise to Vertical SaaS Leader and $1B+ ARR with Samsara's CEO and Co-Founder · Nov 12, 2024 · at 28:24
Samsara CEO Sanjit Biswas explains Samsara's 80/20 framework for deciding when to build adjacent products rather than sticking strictly to a single core product.
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“Once you start hearing like 80% of customers are interested in something, you should probably do it. Like it really is a good sort of adjacent fit.”
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