Frosst: Companies will stop branding as 'AI companies' as LLMs become standard
Nick Frosst · He built Cohere into a $5.5B AI startup; How to Win in AI; & Why LLMs won't lead to AGI. | Nick F... · PMF Show · Sep 9, 2024 · at 37:33
Nick Frosst, co-founder of enterprise AI startup Cohere, discusses how company positioning and tech adoption curves will normalize around large language models.
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“I think at some point, we'll get to a situation where companies are not AI companies the way companies are not, like, app companies anymore, right? Like, there was a time when everybody's like, oh, we got to make an app. We're an app company. We're going to make an app to do this. And now it's just, you're a company and you're selling something like you, there's a good chance you have an app somewhere for some reason. Or even before that, there was a while where people were like, oh, we're going to internet company. We're going to have a website. We're an internet company. That's the thing. And now you're a company. You definitely have a website. Like it's definitely somewhere. I think we're going to get to that stage with LLMs. People aren't going to be differentiating themselves based on being an LLM, like an AI company, an LLM company. They're just going to use an LLM when it makes sense.”
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