Most early Amplitude sales leads were existing Mixpanel customers
Jeff Wang · Amplitude is now a $1.5B public company. Here's how they beat competitors with a 10x cheaper prod... · PMF Show · Feb 20, 2025 · at 32:14
Jeff Wang, an early Amplitude team member, discusses how Amplitude leveraged Mixpanel's market education to capture inbound customer leads.
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“And so like, you know, the vast majority of our leads in the early days came from existing Xpanel customers.”
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