Dane Atkinson

10 statements across 1 episodes · 3 bullish · 3 bearish · 1 people on the record · first statement May 27, 2024 by Dane Atkinson · across every show →

On the record as a speaker too: Dane Atkinson's record, appearances and statements → this page counts the times other people say the name.

Everything said about Dane Atkinson, oldest first

May 27, 2024 negative
Insight
Dismissing Startups for Small Initial TAMs Is a Flawed Investor Strategy
“And a lot of VCs, you not included, but a lot of investors are like, but the TAM is too small. You're just focused on blogs or you're just focused on selling surfboards. Like, you know, it's not that tends to not actually be an effective long-term strategy. Ca…”
Dane Atkinson May 27, 2024 ▶ 4:07 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024 positive
Insight
Building a Product for Yourself Is the Best Way to Find PMF
“Being the customer yourself is one of the best, because especially if you can viscerally understand the desire and hold onto that as you grow, like it, it's fantastic.”
Dane Atkinson May 27, 2024 ▶ 3:31 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024 positive
Insight
Independent Coffee Shops Need Franchise-Level Logistics Support Without Franchise Restrictions
“What we realized that coffee shops needed Is that they want to be part of a franchise without being part of a franchise. They needed to have the same support that the, you know, manager at Dunkin's has, or the manager at Starbucks has, with the fact that they …”
Dane Atkinson May 27, 2024 ▶ 23:14 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024 negative
Insight
Headcount and Funding Are the Worst Indicators of Startup Success
“I would say, no, don't use funding. Don't use hiring. Don't use your pretty box as your symptoms of success. Those are all number of employees, worst one possible. It really should be something where you can feel the impact.”
Dane Atkinson May 27, 2024 ▶ 39:52 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024 positive
Assertion Not checkable as stated
Shortening Squarespace's 30-Day Free Trials Increased Paid Customer Conversions
“The lesson that I learned from Squarespace, and I probably should get much closer to my heart, was we originally had, or during the cycle time, like a thirty-day trial, and so you get to, you build your site and everything else, and we quickly discovered that …”
Dane Atkinson May 27, 2024 ▶ 11:26 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024
Insight
Pitching Extrapolated Time Returns to Small Business Owners Is Unintelligible
“A small business doesn't know how to vector their time, you know, calculate all that in. If you come at them with an extrapolated return, it's unintelligible.”
Dane Atkinson May 27, 2024 ▶ 36:10 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024 negative
Assertion Not checkable as stated
Pivoting Odeko to Tech-Enabled Logistics Crushed Its Valuation Multiple
“And actually all the advice our investors gave at the time has been, was totally true. Like they said, you're gonna screw your multiple and yeah, sure as hell screw that multiple. No doubt about it. I'm like, we have trucks and drivers and 14 cities and you kn…”
Dane Atkinson May 27, 2024 ▶ 21:40 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024
Assertion Supported
Squarespace Raised $40M and Surpassed $10M Revenue Under Atkinson
“We'd raised forty million bucks during my time, and I'd gotten to, I would think, a pretty meaningful product market fit. It was more than ten million in a revenue standpoint.”
Dane Atkinson May 27, 2024 ▶ 5:54 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024
Disclosure
Atkinson Maintains a Strict Rule to Speak With a Customer Every Day
“I have a rule that I have to have coffee and a coffee shop every day. And I've got to talk to a customer every day, even now.”
Dane Atkinson May 27, 2024 ▶ 20:23 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
May 27, 2024
Disclosure
Atkinson Grants Advisor Equity to the First Customers Across His Startups
“We have it at every company. We give an advisor shares out for every company we've ever been for those first customers to be engaged.”
Dane Atkinson May 27, 2024 ▶ 32:48 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
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