Disclosure certainty 4/5 debate potential 1/5

Kumari: Merlin owns transaction flow but leaves marketplace monetization untapped

Sneha Kumari · Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI · Apr 9, 2026 · at 35:10

Sneha Kumari, co-founder of Merlin AI, discusses potential monetization avenues as the construction management software company scales toward $10M and $50M ARR.

0:00 / 0:24exact quote · 25.0s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“We are talking, we own the whole transaction piece, right? And we are not even doing anything about it. That's right there for us money on the table. And we will get there. So there's a whole marketplace right there where people are coming to us, where we could play a very nice role in bringing that segment to some of the builders and it will be mutually beneficial, not just for us, Yes, but our customers as well on both sides.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Sneha Kumari

Opinion
Kumari: Procore is not a true enterprise solution for construction
“Procore is not really an enterprise solution. They're really very popular and very uniquely positioned to solve for general contractors from a project management, a little bit of financial side, and that's what the role and, you know, I will of course have Gra…”
Sneha Kumari Apr 9, 2026 ▶ 18:22 Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI
Opinion
Kumari: Point solutions in construction software have not worked for anyone
“If you go look for construction software, there are many point solutions, but it hasn't worked for anyone.”
Sneha Kumari Apr 9, 2026 ▶ 46:21 Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI
Assertion Not checkable as stated
Kumari: Prefab operations failed despite using Dynamics, Smartsheet, and Excel
“So when I was running an ops floor for a prefab trust and panel panelization company, they had bigger problems, not just on the manufacturing floor, but on the financials as well, and they were constantly using smart sheets, and I believe Dynamics was their so…”
Sneha Kumari Apr 9, 2026 ▶ 8:32 Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI
Assertion Not checkable as stated
Kumari: Merlin AI bypassed market education because OpenAI established AI's value
“We did not have to do a lot of convincing when it came to AI, because I would say OpenAI did a great job there. People understand the value.”
Sneha Kumari Apr 9, 2026 ▶ 11:34 Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI
Disclosure
Kumari: Merlin AI operates as an end-to-end construction operating system
“Ultimately what we want to call ourselves is we are an end-to-end enterprise operating system for you know, for any, you know, company that exists today. But because ERP is a more known term than calling an enterprise software, it just made sense that we put i…”
Sneha Kumari Apr 9, 2026 ▶ 16:19 Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI
Disclosure
Kumari: Merlin AI has replaced NetSuite, Dynamics, SAP, Epicor, Syspro, and Odoo
“As far as NetSuite and, you know, Dynamics and SAPs and Pro and Epicore, SysPro, all of which we have replaced, Odoo also, by the way the latest to join the bandwagon, like all of these were not built for construction.”
Sneha Kumari Apr 9, 2026 ▶ 18:39 Why Construction still Runs on Spreadsheets (And How AI Fixes It) | Sneha & Graham, Merlin AI
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 300 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.